Mercedes Benz AG commissions PRODATA as full-service IT system house for its Germany-wide customer loyalty system

PRODATA was commissioned by the automotive group Mercedes Benz AG with the conception, creation and operation of the Germany-wide customer loyalty system.

The long-term collaboration includes the systems, processes and operational services for the customer loyalty program for up to approximately 1400 contract workshops.

We are proud to welcome Mercedes Benz AG as a new customer and are looking forward to the successful implementation of the new customer loyalty system.