Digital platforms that drive sales. And customers who keep coming back.
Full-service e-commerce platforms, apps, and portals built on Shopware and Microsoft Azure. Hosted in Germany, optimized for maximum customer retention.
Digital platforms that drive sales. And customers who keep coming back.
Full-service e-commerce platforms, apps, and portals built on Shopware and Microsoft Azure. Hosted in Germany, optimized for maximum customer retention.
You want to grow digitally. But something is holding you back.
Why digital projects really fail—and what we’re doing about it. We developed our e-commerce and digital solutions specifically to address these four challenges.
System and Process Chaos
The store, CRM, ERP, and marketing systems don’t communicate with each other.
- We integrate rather than patch things together: one platform, clean interfaces, a single data source.
Projects Without a Strategy
Construction begins before it’s clear what will be sold.
- For us, every project starts with the business model and the target audience, not with the requirements specification.
Launch with no repurchase
The store goes live, but customers aren’t coming back.
- Our loyalty expertise is built into every platform: For us, repeat purchases are a fundamental design principle, not an afterthought.
Pressure on Resources and Innovation
Internally, there is a shortage of developers, time, and digital expertise.
- For us, “full service” means: strategy, development, operation, and ongoing improvement—all from a single source.
REMOVING DIGITAL BARRIERS
OUR PHILOSOPHY
The difference:
We view sales and customer loyalty as a single, integrated concept.
Most agencies focus solely on the first purchase. PRODATA develops programs that build long-term customer loyalty. This expertise is incorporated into every e-commerce platform, every app, and every portal: customer lifetime value rather than just one-time revenue.
Years of expertise in customer loyalty
Platform Projects Implemented
Various industries, such as manufacturing, retail, and construction supplies
A measurable increase in digital revenue.
Two Paths, One Goal
- Shopware Development: From Concept to Operation
- B2B Special Features (Customer Prices, Approval Processes, Budgets)
- ERP/CRM/PIM Integration
- Conversion and Performance Optimization During Live Operations
- Customer Portals & Self-Service Platforms
- Native and Web Apps for Sales, Service, and Loyalty
- Dealer and Partner Portals Integrated with Legacy Systems
- Developed using C#/.NET and Microsoft Azure, hosted in Germany in compliance with the GDPR
B2B, B2C, D2C, B2B2C
Every business model sells differently. We're familiar with all four.
B2b
Complex product lines, customer prices, approval workflows
We make B2B procurement as easy as B2C shopping.
B2C
Performance, Emotion, Conversion
Stores that turn visitors into customers—and customers into regulars.
D2C
Direct Sales Without Channel Conflict
Take control of your brand, margins, and customer data.
B2B2C
Manufacturers, retailers, and end customers on a single platform
We design multi-tiered sales models, including partner and incentive structures.
Technology that procurement, IT, and management can all agree on.
Shopware Expertise
- E-commerce Development & Customization
- Plugin Development
- Migrations (Shopware 5 → 6)
- Interfaces & API Integration
- ⚠ Partner status / certifications only upon verification
Microsoft Stack
- Custom C#/.NET Development
- Azure Hosting in Germany
- Region: West Central Germany
- Scalable and fail-safe
- DevOps & CI/CD Pipelines
Security & Compliance
- ISO 27001 Certified ⚠
- GDPR-compliant architecture
- AVV-compliant processes
- German Hosting & Data Sovereignty
- Security Audits & Penetration Testing
From Idea to Platform—in Three Clear Steps
We minimize your project risk through a structured phased approach. Each phase delivers a concrete, measurable result, ensuring that you maintain full control over the budget and progress at all times.
Strategy & Analysis
The Process:
Together, we’ll analyze your business model, define your target audiences, review your existing IT infrastructure, and create a detailed list of requirements.
Your result:
A robust, immediately implementable technical concept that includes a clear project roadmap and a reliable cost estimate.
Development & Testing
The Process:
Technical implementation is carried out using an agile approach in manageable sprints with regular interim reviews. During this phase, we integrate your existing CRM and ERP systems and subject the system to intensive quality and security testing.
Your result:
A fully programmed, data-secure, and ready-for-acceptance platform that has been thoroughly tested.
Launch, Optimization & Scaling
The Process:
We closely monitor the go-live process, set up continuous performance monitoring, and begin data-driven conversion and usability optimization immediately after launch.
Your result:
A high-performance, stable digital platform that adapts flexibly and grows securely alongside your business’s success from day one.
PROJECT PROCESS
CASE STUDY
Results, not promises.
How we digitize complex B2B ordering processes and systematically increase the repeat purchase rate—a look at how it works in practice.
Our Showcase Project: Digital Retailer Hub
Specialty retailers had to go through the time-consuming process of placing orders by phone or fax. There was no central portal and no real-time, customer-specific pricing.
PRODATA developed a high-performance platform based on Shopware 6 Enterprise and Microsoft Azure. Through real-time integration with the SAP ERP system, pricing, inventory, and approval workflows were automated.
Client & Industry:
Leading Manufacturer (Construction Supplies)
Technology Stack:
• Shopware 6 Enterprise
• Microsoft Azure Cloud
• SAP ERP Real-Time API
“
Our collaboration with PRODATA has been a partnership of equals from day one. Not only did they deliver an excellent technical system, but thanks to their decades of experience in the loyalty sector, they understand exactly how to engage B2B buyers—both emotionally and rationally—with a platform.
Marketing Director
Automotive supplier, 4,500 employees
“
+42%
Digital Order Rate
Increase within the first 6 months.
-30%
, reducing the workload
Reducing the amount of manual work required in customer service.
Let’s talk about your digital revenue potential.
Free 30-minute analysis of your current situation: You’ll receive concrete action steps and an honest assessment of your digital project.
Three Reasons Why Customers Stay.
We understand both sides of revenue
Customer Acquisition and Retention, First Purchase and Repeat Purchases—Drawing on 35+ years of customer loyalty expertise for small and medium-sized businesses and large corporations.
Full-service without any loss of data at the interfaces
Strategy, design, development, hosting, and operation—all from a single source: one point of contact, full responsibility.
Enterprise-grade, SME-paced
ISO 27001-certified processes and German Azure infrastructure, combined with short decision-making paths and quick decisions.
YOUR BENEFITS
FAQ
What You Need to Know About Costs, Implementation Times, and Security at PRODATA.
How much does it cost to develop a B2B online store using Shopware?
The costs depend on the scope of the project, customizations, and system integrations. During a free strategy consultation, we’ll work with you to establish a realistic budget—with no hidden fees.
How long does an e-commerce project take from concept to launch?
A typical Shopware project takes 3–9 months, depending on its complexity. With our agile methodology, you’ll receive regular progress updates and full transparency.
Does PRODATA also develop native apps and customer portals?
Yes. We develop native and web apps as well as customer portals based on C#/.NET and modern front-end technologies—GDPR-compliant and hosted on Microsoft Azure in Germany.
Where are the platforms hosted, and what are the data protection policies?
All platforms are hosted on Microsoft Azure in the Germany West Central region. Our processes are ISO 27001 certified and fully GDPR-compliant, with structures that support data processing agreements (DPAs).
Does PRODATA also handle day-to-day operations and further development?
Yes. For us, “full service” means: strategy, development, hosting, monitoring, and continuous optimization—all from a single source—with one point of contact and full responsibility.
What sets PRODATA apart from traditional e-commerce agencies?
We combine over 35 years of expertise in customer retention with modern e-commerce. Every platform we build is designed not only to drive the first purchase—but also the second, third, and tenth.
