{"id":46553,"date":"2016-06-10T14:46:33","date_gmt":"2016-06-10T12:46:33","guid":{"rendered":"http:\/\/www.prodata.de\/kundenbindung-glossar\/kundenbindungsinstrumente\/"},"modified":"2023-01-28T10:48:50","modified_gmt":"2023-01-28T09:48:50","slug":"kundenbindungsinstrumente","status":"publish","type":"post","link":"https:\/\/www.prodata.de\/system\/kundenbindung-loyalty\/kundenbindungsinstrumente\/","title":{"rendered":"Kundenbindungsinstrumente"},"content":{"rendered":"<div id='full_slider_1'  class='avia-fullwidth-slider main_color avia-shadow   avia-builder-el-0  el_before_av_one_full  avia-builder-el-first   container_wrap fullsize'  ><div  class='avia-slideshow av-u4xadsp-4d499b78f0bba4a98a538fa1416d2825 avia-slideshow-featured av_slideshow_full avia-fade-slider av-slideshow-ui av-control-default av-slideshow-autoplay av-loop-endless av-loop-manual-endless av-default-height-applied   avia-slideshow-1' data-slideshow-options=\"{&quot;animation&quot;:&quot;fade&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 28.666666666667%;'><li  class='avia-slideshow-slide av-u4xadsp-4d499b78f0bba4a98a538fa1416d2825__0  av-single-slide slide-1 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-u4xadsp-4d499b78f0bba4a98a538fa1416d2825__0 caption_fullwidth caption_left caption_left_framed caption_framed'><div class=\"container caption_container\"><div class=\"slideshow_caption\"><div class=\"slideshow_inner_caption\"><div class=\"slideshow_align_caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Kunden binden.<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>Kundenbindungsinstrumente erfolgreich einsetzen<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><img decoding=\"async\" class=\"wp-image-52312 avia-img-lazy-loading-not-52312\"  src=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2020\/01\/chart-close-up-data-desk-590022-scaled-1-1500x430.jpg\" width=\"1500\" height=\"430\" title='chart-close-up-data-desk-590022' alt=''  itemprop=\"thumbnailUrl\"  style='min-height:400px; min-width:1396px; ' \/><\/div><\/li><\/ul><\/div><\/div><div id='after_full_slider_1'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-46553'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-uxzauih-36055263e95b6a3e9426bee05b0eb95a\">\n.flex_column.av-uxzauih-36055263e95b6a3e9426bee05b0eb95a{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-uxzauih-36055263e95b6a3e9426bee05b0eb95a av_one_full  avia-builder-el-1  el_after_av_slideshow_full  el_before_av_section  avia-builder-el-no-sibling  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-urop9o9-f9809be5311778fe52991a7508552da2\">\n#top .av-special-heading.av-urop9o9-f9809be5311778fe52991a7508552da2{\npadding-bottom:0;\ncolor:#00488f;\n}\nbody .av-special-heading.av-urop9o9-f9809be5311778fe52991a7508552da2 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-urop9o9-f9809be5311778fe52991a7508552da2 .special-heading-inner-border{\nborder-color:#00488f;\n}\n.av-special-heading.av-urop9o9-f9809be5311778fe52991a7508552da2 .av-subheading{\nfont-size:18px;\n}\n<\/style>\n<div  class='av-special-heading av-urop9o9-f9809be5311778fe52991a7508552da2 av-special-heading-h1 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-2  avia-builder-el-no-sibling '><h1 class='av-special-heading-tag'  itemprop=\"headline\"  >Kundenbindungsinstrumente<\/h1><div class='av_custom_color av-subheading av-subheading_below'><p>Mittel zur positiven Manipulation von Kunden<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-s4q8pll-d0f98d9cb1ec710d0500aafa03609f8a\">\n.avia-section.av-s4q8pll-d0f98d9cb1ec710d0500aafa03609f8a{\nbackground-color:#ededed;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-s4q8pll-d0f98d9cb1ec710d0500aafa03609f8a main_color avia-section-default avia-no-shadow  avia-builder-el-3  el_after_av_one_full  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-46553'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-r7uvjmh-d12b4aebfbdd7357b42d592953a7bfcc\">\n.flex_column.av-r7uvjmh-d12b4aebfbdd7357b42d592953a7bfcc{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-r7uvjmh-d12b4aebfbdd7357b42d592953a7bfcc av_one_full  avia-builder-el-4  avia-builder-el-no-sibling  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-r3abc0p-63549de9f138142560c1884384413aaf '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>In M\u00e4rkten, die immer enger und h\u00e4rter umk\u00e4mpft werden, wird es schwieriger, sich nur noch durch Preis- oder Produktspezifikation abzusetzen. F\u00fcr eine erfolgreiche Strategie wird es immer wichtiger, Ma\u00dfnahmen und die zielgerichteten Instrumente zur positiven Beeinflussung von Kunden einzusetzen. Wir nennen diese Kundenbindungsinstrumente.<\/p>\n<p><strong>Kundenbindungsprogramme sind im Marketing und Vertrieb heutzutage das A und O.<\/strong><\/p>\n<p>Ziel jedes Unternehmens ist, auf dem Zielmarkt die eigene Produktnachfrage positiv zu beeinflussen. Hierzu dienen verschiedene Kundenbindungsinstrumente als strategischer Ansatz f\u00fcr eine erfolgreiche Kundenbindung. Zudem spielt die Kundenzufriedenheit eine sehr gro\u00dfe Rolle.<\/p>\n<\/div><\/section><\/div>\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-qmvxwk9-09db6af4cea7c002281ca04d41440182\">\n.avia-section.av-qmvxwk9-09db6af4cea7c002281ca04d41440182{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='section01'  class='avia-section av-qmvxwk9-09db6af4cea7c002281ca04d41440182 alternate_color avia-section-default avia-shadow  avia-builder-el-6  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-46553'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ptfvlyx-95b6ea309f36026cec518fc96c6693bf\">\n#top .av-special-heading.av-ptfvlyx-95b6ea309f36026cec518fc96c6693bf{\npadding-bottom:10px;\nfont-size:33px;\n}\nbody .av-special-heading.av-ptfvlyx-95b6ea309f36026cec518fc96c6693bf .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-ptfvlyx-95b6ea309f36026cec518fc96c6693bf .av-special-heading-tag{\nfont-size:33px;\n}\n.av-special-heading.av-ptfvlyx-95b6ea309f36026cec518fc96c6693bf .av-subheading{\nfont-size:18px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-ptfvlyx-95b6ea309f36026cec518fc96c6693bf .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-ptfvlyx-95b6ea309f36026cec518fc96c6693bf .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-ptfvlyx-95b6ea309f36026cec518fc96c6693bf av-special-heading-h3 blockquote modern-quote modern-centered  avia-builder-el-7  el_before_av_hr  avia-builder-el-first  av-inherit-size'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  > Ihre Zielsetzung durch Einsatz von Kundenbindungsinstrumenten<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-pfp03y1-fc38c516c95389a584e5e7cac1b577b4\">\n#top .hr.av-pfp03y1-fc38c516c95389a584e5e7cac1b577b4{\nmargin-top:48px;\nmargin-bottom:48px;\n}\n.hr.av-pfp03y1-fc38c516c95389a584e5e7cac1b577b4 .hr-inner{\nwidth:85px;\nborder-color:#00488f;\n}\n<\/style>\n<div  class='hr av-pfp03y1-fc38c516c95389a584e5e7cac1b577b4 hr-custom  avia-builder-el-8  el_after_av_heading  el_before_av_one_half  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-oyra3bt-0ace745cacea9d1251ac2d60e3debdc8\">\n.flex_column.av-oyra3bt-0ace745cacea9d1251ac2d60e3debdc8{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-oyra3bt-0ace745cacea9d1251ac2d60e3debdc8 av_one_half  avia-builder-el-9  el_after_av_hr  el_before_av_one_half  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2g48o6x-82b14efba4f8a4ffc4fddb8b7ff2d4d3\">\n#top .avia-icon-list-container.av-2g48o6x-82b14efba4f8a4ffc4fddb8b7ff2d4d3 .iconlist_icon{\nbackground-color:#d5dee5;\n}\n<\/style>\n<div  class='avia-icon-list-container av-2g48o6x-82b14efba4f8a4ffc4fddb8b7ff2d4d3  avia-builder-el-10  avia-builder-el-no-sibling '><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-right av-iconlist-big av-2g48o6x-82b14efba4f8a4ffc4fddb8b7ff2d4d3 avia-iconlist-animate'>\n<li><div class='iconlist_icon av-o7egzll-385a01e112bb1f7fa581addd1f3122a9 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue812' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Kundenerwartungen erf\u00fcllen bzw. \u00fcbertreffen<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-njyera1-a7e08b2bf0d95034cdf93974ba985310 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue841' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Sich von der Konkurrenz abheben<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-2cc4zax-e0c254de485dc5ed8516b001c67f9851 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue80b' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Kundenzufriedenheit steigern, K\u00fcndigungen vermeiden<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-29sxdfd-aa66d20a2bc899f380f0c919c18e8e47 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8c1' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >aktive, langfristige Kundenbindung<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-mcvipkp-793c57b90cc59f3bcc6b28968a1e033d avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue806' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >emotionale Bindung an das Produkt<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lugt449-f5f34e7362d0ee9d11937f4fb6a81b5a avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue859' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Sachpr\u00e4mien<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<\/ul><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-251r909-011f174ff45c312c48e078dc427618dc\">\n.flex_column.av-251r909-011f174ff45c312c48e078dc427618dc{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-251r909-011f174ff45c312c48e078dc427618dc av_one_half  avia-builder-el-11  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l0c3h2x-e30980dd20816d390ae42c3c795def8a\">\n#top .avia-icon-list-container.av-l0c3h2x-e30980dd20816d390ae42c3c795def8a .iconlist_icon{\nbackground-color:#d5dee5;\n}\n<\/style>\n<div  class='avia-icon-list-container av-l0c3h2x-e30980dd20816d390ae42c3c795def8a  avia-builder-el-12  avia-builder-el-no-sibling '><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-big av-l0c3h2x-e30980dd20816d390ae42c3c795def8a avia-iconlist-animate'>\n<li><div class='iconlist_icon av-kkkvt21-a422d46cb51681b42d310b9dc69a5908 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue894' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >optimale Verkn\u00fcpfung der Kundenbindungsinstrumente<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-k3hdvvd-c12dd94d0c14a2edfcc60f43c55e7d7d avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8c7' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Erh\u00f6hung des Kaufumsatzes<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-jga95mh-c8b8c69adfd5cab7c3163e1c4c4db61c avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue890' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Verl\u00e4ngerung des Kundenlebenszyklus<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-iyd5zo9-dc2f2224991b6704285c30620347d974 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue859' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Erh\u00f6hung der Kauffrequenz oder des Warenkorbes<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-irq6lg9-28f4af88ef0f4e4e51cc631dfc9460a2 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8bc' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Reisen<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-i7f05fd-5f27e3e6992ef70a67b79e4ee5529933 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue8cf' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry av-iconlist-empty\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Gutscheine<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<\/ul><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k60muoap-326ac9157c2e8d48883b2a2ac5e09846\">\n.avia-section.av-k60muoap-326ac9157c2e8d48883b2a2ac5e09846{\nbackground-color:#004894;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-k60muoap-326ac9157c2e8d48883b2a2ac5e09846 main_color avia-section-default avia-no-border-styling  avia-builder-el-13  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-46553'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k60mvea5-ab294e73798fbb227ee9345403d3d466\">\n#top .av_textblock_section.av-k60mvea5-ab294e73798fbb227ee9345403d3d466 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-k60mvea5-ab294e73798fbb227ee9345403d3d466 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h4 style=\"text-align: center;\">Lassen Sie sich unverbindlich beraten und r<strong>ufen Sie uns an unter + 49 721 98171 \u2013 333 oder schreiben uns eine E-mail an <a href=\"mailto:vertrieb@prodata.de\">vertrieb@prodata.de<\/a><\/strong><\/h4>\n<\/div><\/section>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-hq2xl4p-6000e78d6baa2f43ab2d35677a3df36c\">\n.avia-section.av-hq2xl4p-6000e78d6baa2f43ab2d35677a3df36c{\nbackground-color:#ededed;\nbackground-image:unset;\n}\n<\/style>\n<div id='section02'  class='avia-section av-hq2xl4p-6000e78d6baa2f43ab2d35677a3df36c main_color avia-section-default avia-shadow  avia-builder-el-15  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-46553'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h3q3tkp-10513ae28d3a9366bc8b9d92551563fd\">\n#top .av-special-heading.av-h3q3tkp-10513ae28d3a9366bc8b9d92551563fd{\npadding-bottom:0;\nfont-size:33px;\n}\nbody .av-special-heading.av-h3q3tkp-10513ae28d3a9366bc8b9d92551563fd .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-h3q3tkp-10513ae28d3a9366bc8b9d92551563fd .av-special-heading-tag{\nfont-size:33px;\n}\n.av-special-heading.av-h3q3tkp-10513ae28d3a9366bc8b9d92551563fd .av-subheading{\nfont-size:19px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-h3q3tkp-10513ae28d3a9366bc8b9d92551563fd .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-h3q3tkp-10513ae28d3a9366bc8b9d92551563fd .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-h3q3tkp-10513ae28d3a9366bc8b9d92551563fd av-special-heading-h3 blockquote modern-quote modern-centered  avia-builder-el-16  el_before_av_hr  avia-builder-el-first  av-inherit-size'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >PRODATA hat die L\u00f6sung<\/h3><div class='av-subheading av-subheading_below'><p>umfangreiche Systeme und L\u00f6sungen im Bereich der Kundenbindungsinstrumente<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-gqm3d6h-dd19901a46710a06fdd9dd93d9b01adc\">\n#top .hr.av-gqm3d6h-dd19901a46710a06fdd9dd93d9b01adc{\nmargin-top:48px;\nmargin-bottom:35px;\n}\n.hr.av-gqm3d6h-dd19901a46710a06fdd9dd93d9b01adc .hr-inner{\nwidth:85px;\nborder-color:#00488f;\n}\n<\/style>\n<div  class='hr av-gqm3d6h-dd19901a46710a06fdd9dd93d9b01adc hr-custom  avia-builder-el-17  el_after_av_heading  el_before_av_one_half  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-gasz40p-0dec53846411bef4bfba6a2bb0bc1156\">\n.flex_column.av-gasz40p-0dec53846411bef4bfba6a2bb0bc1156{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-gasz40p-0dec53846411bef4bfba6a2bb0bc1156 av_one_half  avia-builder-el-18  el_after_av_hr  el_before_av_one_half  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-g24itqx-a03673e82848eca42aef5fc7ca660629 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Um ein erfolgreiches, individuelles Kundenbindungsprogramm zu entwickeln, bedarf es einer umfangreichen Kundenanalyse. Hierbei gilt es, die Interessen und Bed\u00fcrfnisse Ihrer Kunden herauszufinden, um so die optimalen Kundenbindungsinstrumente zusammenzustellen. Dadurch entsteht eine pers\u00f6nliche, emotionale Bindung zwischen Ihren Kunden und Ihren Produkten. Die Kundenzufriedenheit w\u00e4chst und mittels eines CRM Systems schaffen Sie es, jeden Kunden gezielt bei der Beratung anzusprechen.<\/p>\n<p>Die vier wichtigsten Instrumente sind die \u201e4Ps\u201c: product, price, place und promotion. Wird mein Produkt zum richtigen Preis, am richtigen Ort, mit den richtigen Werbemitteln vermarktet? Dank der vorab durchgef\u00fchrten Kundenanalyse finden Sie Antworten auf diese Fragen. Werbetmittel f\u00fcr Ihren Handel k\u00f6nnen unterschiedliche Ma\u00dfnahmen wie z.B. Bonusprogramme enthalten. Der Gestaltung sind keine Grenzenz gesetzt.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-fg1p55l-410c8f1153ebe16fdedf801533387d44\">\n.flex_column.av-fg1p55l-410c8f1153ebe16fdedf801533387d44{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-fg1p55l-410c8f1153ebe16fdedf801533387d44 av_one_half  avia-builder-el-20  el_after_av_one_half  el_before_av_one_full  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-eypt0c9-64d98bc4857f5889e63b89af7f149433\">\n#top .avia-icon-list-container.av-eypt0c9-64d98bc4857f5889e63b89af7f149433 .iconlist_icon{\nbackground-color:#d5dee5;\n}\n<\/style>\n<div  class='avia-icon-list-container av-eypt0c9-64d98bc4857f5889e63b89af7f149433  avia-builder-el-21  avia-builder-el-no-sibling '><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-big av-eypt0c9-64d98bc4857f5889e63b89af7f149433 avia-iconlist-animate'>\n<li><div class='iconlist_icon av-ee1rlnd-3b707b6390f55689ccefbd5826c43de2 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='\ue856' data-av_iconfont='entypo-fontello'><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\"><h4 class='av_iconlist_title iconlist_title  '  itemprop=\"headline\" >Unsere Kundenbindungsinstrumente<\/h4><\/header><div class='iconlist_content '  itemprop=\"text\" ><p>Pr\u00e4mienshop<\/p>\n<p>Bonusprogramme<\/p>\n<p>Gutscheinkarten<\/p>\n<p>Reisen<\/p>\n<p>Rabattsysteme<\/p>\n<p>Kundenclubs<\/p>\n<p>Rabatt und Vorteilssysteme<\/p>\n<p>VIP Clubs<\/p>\n<p>Vorteils- und Promotionaktionen<\/p>\n<p>Gewinnspielservice<\/p>\n<p>On und Offline Kundenbindungssysteme<\/p>\n<p>Check in \/ Check out Systeme<\/p>\n<p>Bonus-, Treue- und Sammelaktionen<\/p>\n<p>Kundenclub und Kundenkarten<\/p>\n<p>Mailingservice<\/p>\n<p>CRM-Systeme f\u00fcr personalisierte, dynamisch \u00a0Kundenansprache<\/p>\n<p>uvm.<\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<\/ul><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-54exyx-e5dd57c386789ffa13df57c5cc8b770f\">\n.flex_column.av-54exyx-e5dd57c386789ffa13df57c5cc8b770f{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-54exyx-e5dd57c386789ffa13df57c5cc8b770f av_one_full  avia-builder-el-22  el_after_av_one_half  avia-builder-el-last  first flex_column_div av-zero-column-padding  column-top-margin'     ><div  class='avia-button-wrap av-dff6789-c0fa0dbf6b35470599d528b2a0bb10c3-wrap avia-button-center  avia-builder-el-23  avia-builder-el-no-sibling '><a href='https:\/\/www.prodata.de\/consulting\/kundenclub-und-bonussysteme\/'  class='avia-button av-dff6789-c0fa0dbf6b35470599d528b2a0bb10c3 avia-icon_select-yes-left-icon avia-size-small avia-position-center avia-color-theme-color'  ><span class='avia_button_icon avia_button_icon_left' aria-hidden='true' data-av_icon='\ue856' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >Mehr zum Thema Kundenbindungsinstrumente<\/span><\/a><\/div><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='section06'  class='avia-section av-d85zc55-f2fdc03114947b68766ef0c6f79030fb main_color avia-section-default avia-shadow  avia-builder-el-24  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-46553'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k587e4rc-34b52f30e66b5ab64d8bcff1d68c5e1c\">\n#top .av-special-heading.av-k587e4rc-34b52f30e66b5ab64d8bcff1d68c5e1c{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-k587e4rc-34b52f30e66b5ab64d8bcff1d68c5e1c .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-k587e4rc-34b52f30e66b5ab64d8bcff1d68c5e1c .av-subheading{\nfont-size:18px;\n}\n<\/style>\n<div  class='av-special-heading av-k587e4rc-34b52f30e66b5ab64d8bcff1d68c5e1c av-special-heading-h2 blockquote modern-quote modern-centered  avia-builder-el-25  el_before_av_hr  avia-builder-el-first  av-linked-heading'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Vertrauen Sie auf die Erfahrung aus 31 Jahren und \u00fcber 1000 erfolgreichen Projekten.<\/h2><div class='av-subheading av-subheading_below'><p>Freuen Sie sich auf innovative Ideen und deren erstklassige Umsetzung. Egal ob CRM Systeme oder Kundenbindung &#8211; Sie befinden sich bei PRODATA in bester Gesellschaft. Entwickeln Sie Ihr Marketing weiter und starten Sie mit uns erfolgreich durch!<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-bzphvqx-6e333db6731ab7ee255242ce7eae04aa\">\n#top .hr.av-bzphvqx-6e333db6731ab7ee255242ce7eae04aa{\nmargin-top:48px;\nmargin-bottom:48px;\n}\n.hr.av-bzphvqx-6e333db6731ab7ee255242ce7eae04aa .hr-inner{\nwidth:85px;\nborder-color:#00488f;\n}\n<\/style>\n<div  class='hr av-bzphvqx-6e333db6731ab7ee255242ce7eae04aa hr-custom  avia-builder-el-26  el_after_av_heading  el_before_av_partner  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='avia-logo-element-container av-bsqltfd-4846ffcb79469e740bd9370b89e954db av-border-deactivate avia-logo-slider avia-content-slider avia-smallarrow-slider avia-content-slider-active noHover avia-content-slider-even  avia-builder-el-27  el_after_av_hr  el_before_av_promobox  av-slideshow-ui av-control-default av-nav-arrows-visible av-nav-dots-visible av-no-slider-navigation av-slideshow-autoplay av-loop-endless av-loop-manual-endless avia-content-slider1' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:&quot;&quot;,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"><div class='avia-smallarrow-slider-heading  no-logo-slider-heading '><div class='new-special-heading'>&nbsp;<\/div><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide ' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'  tabindex='-1'>Zur\u00fcck<\/a><a href='#next' class='next-slide ' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'  tabindex='-1'>Weiter<\/a><\/div><\/div><div class=\"avia-content-slider-inner\"><div class=\"slide-entry-wrap\"><div  class='slide-entry av-b2lwxmh-7dd479cda28cc85d815b12a2f74bf8a3 flex_column no_margin av_one_fourth real-thumbnail post-entry slide-entry-overview slide-loop-1 slide-parity-odd  first'><img width=\"128\" height=\"128\" src=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/John-Deere_128.png\" class=\"wp-image-46324 avia-img-lazy-loading-not-46324 attachment-shop_thumbnail size-shop_thumbnail\" alt=\"das Logo von John Deere\" decoding=\"async\" srcset=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/John-Deere_128.png 128w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/John-Deere_128-80x80.png 80w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/John-Deere_128-36x36.png 36w\" sizes=\"(max-width: 128px) 100vw, 128px\" \/><\/div><div  class='slide-entry av-axe93qx-84b64ccb56f8fbde1d91da473b4dec4f flex_column no_margin av_one_fourth real-thumbnail post-entry slide-entry-overview slide-loop-2 slide-parity-even  '><img width=\"128\" height=\"128\" src=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Bisnode-300x119-1.png\" class=\"wp-image-46178 avia-img-lazy-loading-not-46178 attachment-shop_thumbnail size-shop_thumbnail\" alt=\"das Logo von Bisnode\" decoding=\"async\" srcset=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Bisnode-300x119-1.png 128w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Bisnode-300x119-1-80x80.png 80w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Bisnode-300x119-1-36x36.png 36w\" sizes=\"(max-width: 128px) 100vw, 128px\" \/><\/div><div  class='slide-entry av-abz2bvd-266ebf6bb06b1de5af3582a859daa53f flex_column no_margin av_one_fourth real-thumbnail post-entry slide-entry-overview slide-loop-3 slide-parity-odd  '><img width=\"128\" height=\"128\" src=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/Michelin.png\" class=\"wp-image-46911 avia-img-lazy-loading-not-46911 attachment-shop_thumbnail size-shop_thumbnail\" alt=\"Michelin\" decoding=\"async\" srcset=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/Michelin.png 128w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/Michelin-80x80.png 80w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/Michelin-36x36.png 36w\" sizes=\"(max-width: 128px) 100vw, 128px\" \/><\/div><div  class='slide-entry av-zgt2pl-c96b051b064a5343b0248ca9bc39d4dd flex_column no_margin av_one_fourth real-thumbnail post-entry slide-entry-overview slide-loop-4 slide-parity-even  '><img width=\"128\" height=\"128\" src=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Pimkie-1.png\" class=\"wp-image-46155 avia-img-lazy-loading-not-46155 attachment-shop_thumbnail size-shop_thumbnail\" alt=\"das Logo von pimkie\" decoding=\"async\" srcset=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Pimkie-1.png 128w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Pimkie-1-80x80.png 80w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Pimkie-1-36x36.png 36w\" sizes=\"(max-width: 128px) 100vw, 128px\" \/><\/div><\/div><div class=\"slide-entry-wrap\"><div  class='slide-entry av-99dgly1-e3c9091865d70f94b78fdcaddb5d9dba flex_column no_margin av_one_fourth real-thumbnail post-entry slide-entry-overview slide-loop-5 slide-parity-odd  first'><img width=\"128\" height=\"128\" src=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Barmer-1.png\" class=\"wp-image-46223 avia-img-lazy-loading-not-46223 attachment-shop_thumbnail size-shop_thumbnail\" alt=\"Barmer\" decoding=\"async\" srcset=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Barmer-1.png 128w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Barmer-1-80x80.png 80w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Barmer-1-36x36.png 36w\" sizes=\"(max-width: 128px) 100vw, 128px\" \/><\/div><div  class='slide-entry av-9064vsp-3a3104f675f6f0287b39dc6cd29bca75 flex_column no_margin av_one_fourth real-thumbnail post-entry slide-entry-overview slide-loop-6 slide-parity-even  '><img width=\"128\" height=\"128\" src=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/JobScout-1.png\" class=\"wp-image-46156 avia-img-lazy-loading-not-46156 attachment-shop_thumbnail size-shop_thumbnail\" alt=\"das Logo von Auto Scout 24\" decoding=\"async\" srcset=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/JobScout-1.png 128w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/JobScout-1-80x80.png 80w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/JobScout-1-36x36.png 36w\" sizes=\"(max-width: 128px) 100vw, 128px\" \/><\/div><div  class='slide-entry av-8nyzjzt-3274f0e6d8dc50d8c1924f7fa2ccd01a flex_column no_margin av_one_fourth real-thumbnail post-entry slide-entry-overview slide-loop-7 slide-parity-odd  '><img width=\"128\" height=\"128\" src=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Targo-Bank-1.png\" class=\"wp-image-46162 avia-img-lazy-loading-not-46162 attachment-shop_thumbnail size-shop_thumbnail\" alt=\"Targo Bank\" decoding=\"async\" srcset=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Targo-Bank-1.png 128w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Targo-Bank-1-80x80.png 80w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/05\/Targo-Bank-1-36x36.png 36w\" sizes=\"(max-width: 128px) 100vw, 128px\" \/><\/div><div  class='slide-entry av-7vgstq1-d61fa500f3ca7c6e36f2aa38a4240d70 flex_column no_margin av_one_fourth real-thumbnail post-entry slide-entry-overview slide-loop-8 slide-parity-even post-entry-last '><img width=\"128\" height=\"128\" src=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/Fiducia.png\" class=\"wp-image-45006 avia-img-lazy-loading-not-45006 attachment-shop_thumbnail size-shop_thumbnail\" alt=\"das Logo von Fiducia\" decoding=\"async\" srcset=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/Fiducia.png 128w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/Fiducia-80x80.png 80w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/Fiducia-36x36.png 36w\" sizes=\"(max-width: 128px) 100vw, 128px\" \/><\/div><\/div><\/div><\/div>\n<div  class='av_promobox av-7p6wyt5-5b9efbfea28755ec4f5eda42f4ad92c2 avia-button-yes  avia-builder-el-28  el_after_av_partner  avia-builder-el-last '><div class='avia-promocontent'><p>Stolz k\u00f6nnen wir auf eine Vielzahl von erfolgreichen Projekten zur\u00fcckblicken.<\/p>\n<\/div><div  class='avia-button-wrap av-7p6wyt5-140ad22e993a3c1274a0b577332408ca-wrap avia-button-right '><a href='https:\/\/www.prodata.de\/system\/referenzen\/'  class='avia-button av-7p6wyt5-140ad22e993a3c1274a0b577332408ca avia-icon_select-no avia-size-large avia-position-right avia-color-theme-color'  ><span class='avia_iconbox_title' >Mehr Referenzen<\/span><\/a><\/div><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-78p7id5-dafc383f854d05a3d399473006eea9fc\">\n.avia-section.av-78p7id5-dafc383f854d05a3d399473006eea9fc .av-parallax .av-parallax-inner{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2015\/11\/desk_blurry.jpg);\nbackground-position:50% 100%;\nbackground-attachment:scroll;\n}\n.avia-section.av-78p7id5-dafc383f854d05a3d399473006eea9fc .av-section-color-overlay{\nopacity:0.5;\nbackground-color:#ffffff;\n}\n<\/style>\n<div id='av_section_6'  class='avia-section av-78p7id5-dafc383f854d05a3d399473006eea9fc main_color avia-section-large avia-no-border-styling  avia-builder-el-29  el_after_av_section  el_before_av_two_fifth  av-parallax-section avia-bg-style-parallax av-section-color-overlay-active container_wrap fullsize'  data-section-bg-repeat='no-repeat'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color avia-full-stretch'><\/div><\/div><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-46553'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6im4hw9-d817964ead45c0203b6a68181f765ba3\">\n#top .av-special-heading.av-6im4hw9-d817964ead45c0203b6a68181f765ba3{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-6im4hw9-d817964ead45c0203b6a68181f765ba3 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-6im4hw9-d817964ead45c0203b6a68181f765ba3 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-6im4hw9-d817964ead45c0203b6a68181f765ba3 av-special-heading-h2 blockquote modern-quote modern-centered  avia-builder-el-30  el_before_av_hr  avia-builder-el-first '><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Ihr direkter Kontakt<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6elqvp5-01e820b09046058482b7421896db8128\">\n#top .hr.av-6elqvp5-01e820b09046058482b7421896db8128{\nmargin-top:48px;\nmargin-bottom:48px;\n}\n.hr.av-6elqvp5-01e820b09046058482b7421896db8128 .hr-inner{\nwidth:85px;\nborder-color:#00488f;\n}\n<\/style>\n<div  class='hr av-6elqvp5-01e820b09046058482b7421896db8128 hr-custom  avia-builder-el-31  el_after_av_heading  el_before_av_one_third  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column_table av-5pbje2h-f14302a7b8c97e0f90939db3bb427c7d sc-av_one_third av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5pbje2h-f14302a7b8c97e0f90939db3bb427c7d\">\n.flex_column.av-5pbje2h-f14302a7b8c97e0f90939db3bb427c7d{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5pbje2h-f14302a7b8c97e0f90939db3bb427c7d av_one_third  avia-builder-el-32  el_after_av_hr  el_before_av_one_third  contact-box first flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding  '     ><article  class='iconbox iconbox_top av-5659fax-10c874d25995c7e7fcdc8412f5f38a35  avia-builder-el-33  avia-builder-el-no-sibling  main_color'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconbox_content\"><header class=\"entry-content-header\"><a href='https:\/\/www.prodata.de\/system\/kontakt\/' title='E-Mail'  class=\"iconbox_icon heading-color\" aria-hidden='true' data-av_icon='\ue805' data-av_iconfont='entypo-fontello'><\/a><h3 class='iconbox_content_title '  itemprop=\"headline\" 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avia-builder-el-no-sibling  main_color'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconbox_content\"><header class=\"entry-content-header\"><a href='tel:+4972198171111' title='Telefon'  class=\"iconbox_icon heading-color\" aria-hidden='true' data-av_icon='\ue8ac' data-av_iconfont='entypo-fontello'><\/a><h3 class='iconbox_content_title '  itemprop=\"headline\" ><a href='tel:+4972198171111' title='Telefon' >Telefon<\/a><\/h3><\/header><div class='iconbox_content_container '  itemprop=\"text\" ><p>Rufen Sie uns jetzt an:<\/p>\n<p><a href=\"tel:+4972198171111\">(+49) 721 98 171 111<\/a><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-dsqxx5-27ffa10799e53897a3a308efe2542f76\">\n.flex_column.av-dsqxx5-27ffa10799e53897a3a308efe2542f76{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-dsqxx5-27ffa10799e53897a3a308efe2542f76 av_one_third  avia-builder-el-36  el_after_av_one_third  avia-builder-el-last  contact-box flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding  '     ><article  class='iconbox iconbox_top av-3axwdh5-49267b2f9a4ad4417ccc5887e43bf5f8  avia-builder-el-37  avia-builder-el-no-sibling  main_color'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class=\"iconbox_content\"><header class=\"entry-content-header\"><a href='https:\/\/www.prodata.de\/system\/kontakt\/' title='Adresse'  class=\"iconbox_icon heading-color\" aria-hidden='true' data-av_icon='\ue842' data-av_iconfont='entypo-fontello'><\/a><h3 class='iconbox_content_title '  itemprop=\"headline\" ><a href='https:\/\/www.prodata.de\/system\/kontakt\/' title='Adresse' >Adresse<\/a><\/h3><\/header><div class='iconbox_content_container '  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Autoclose: 1 -->\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div><div id='after_section_6'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-46553'><div class='entry-content-wrapper clearfix'><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-36mzdvd-5a77e5399009f22553732ffeff450d67\">\n.flex_column.av-36mzdvd-5a77e5399009f22553732ffeff450d67{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-36mzdvd-5a77e5399009f22553732ffeff450d67 av_two_fifth  avia-builder-el-38  el_after_av_section  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><div  class='avia-content-slider-element-container av-2ocutrt-d5e75223cd4c8877c507b31099c9e5b7 avia-content-slider-element-slider avia-content-slider avia-smallarrow-slider avia-content-slider-active avia-content-slider-odd  avia-builder-el-39  avia-builder-el-no-sibling  av-slideshow-ui av-control-hidden av-nav-arrows-visible av-nav-dots-visible av-no-slider-navigation av-hide-nav-arrows av-slideshow-autoplay av-loop-endless av-loop-manual-endless avia-content-slider1' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:true,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:&quot;&quot;,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:30}\"><div class='avia-smallarrow-slider-heading  no-content-slider-heading '><div class='new-special-heading'>&nbsp;<\/div><\/div><div class=\"avia-content-slider-inner\"><div class=\"slide-entry-wrap\"><section class='slide-entry av-26ucs55-032636cffdf2f472069ccda270a02c80 flex_column av_fullwidth post-entry slide-entry-overview slide-loop-1 slide-parity-odd  first'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" >Kundenbindungsmanagement leicht gemacht<\/h3><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p><img decoding=\"async\" class=\"alignnone wp-image-44525 size-medium\" src=\"https:\/\/www.prodata.de\/wp-content\/uploads\/2016\/01\/Fotolia_104992875_M-300x200.jpg\" alt=\"Incentive, Kundenbindungsmanagement leicht gemacht\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/01\/Fotolia_104992875_M-300x200.jpg 300w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/01\/Fotolia_104992875_M-1030x686.jpg 1030w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/01\/Fotolia_104992875_M-768x512.jpg 768w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/01\/Fotolia_104992875_M-1536x1024.jpg 1536w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/01\/Fotolia_104992875_M-1500x1000.jpg 1500w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/01\/Fotolia_104992875_M-705x470.jpg 705w, https:\/\/www.prodata.de\/system\/wp-content\/uploads\/sites\/5\/2016\/01\/Fotolia_104992875_M.jpg 1688w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<\/div><\/section><\/div><div class=\"slide-entry-wrap\"><section class='slide-entry av-1iibkmx-8d5062f3a9bf9e4073948e308bb4fb7b flex_column av_fullwidth post-entry slide-entry-overview slide-loop-2 slide-parity-odd  post-entry-last  first'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" >Kundenbindungsmanagement f\u00fcr mehr Impulse<\/h3><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p><img decoding=\"async\" class=\"alignnone wp-image-46177\" src=\"https:\/\/www.prodata.de\/wp-content\/uploads\/2016\/02\/business_solutions.jpg\" alt=\"Kundenbindungsmanagement f\u00fcr mehr Impulse\" width=\"356\" height=\"237\" \/><\/p>\n<\/div><\/section><\/div><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1b5doft-d0ac6debafa3856936e29e38c44b0e03\">\n.flex_column.av-1b5doft-d0ac6debafa3856936e29e38c44b0e03{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1b5doft-d0ac6debafa3856936e29e38c44b0e03 av_three_fifth  avia-builder-el-40  el_after_av_two_fifth  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-nqe109-a2f8cce040b2247544709c8260320b5e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Navigation : <a href=\"https:\/\/www.prodata.de\">PRODATA <\/a>> <a href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/\">Kundenbindung Glossar<\/a> > Seite<\/p>\n<p>Alle Glossar Themen in \u00dcbersicht: \u00a0<span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/bonusprogramm\/\">Bonusprogramm<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/empfehlungsmarketing\/\">Empfehlungsmarketing<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/gamification\/\">Gamification<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/gift-cards\/\">Gift Cards<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/ideenmanagement\/\">Ideenmanagement<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/incentive\/\">Incentive<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/kartenhersteller\/\">Kartenhersteller<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/kunde-wirbt-kunde\/\">Kunde wirbt Kunde<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/kundenbindung\/\">Kundenbindung<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/kundengewinnung\/\">Kundengewinnung<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/kundenbindungsinstrumente\/\">Kundenbindungsinstrumente<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/kundenbindungsmanagement\/\">Kundenbindungsmanagement<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/kundenbindungsmassnahmen\/\">Kundenbindungsma\u00dfnahmen<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/kundenbindungsprogramme\/\">Kundenbindungsprogramme<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/kundenbindungsstrategie\/\">Kundenbindungsstrategie<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/loyalty-services\/\">Loyalty Services<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/loyalty-solutions\/\">Loyalty Solutions<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/mitarbeitermotivation2\/\">Mitarbeitermotivation<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/mitgliederportal\/\">Mitgliederportal<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/praemien\/\">Pr\u00e4mien<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/praemienprogramme\/\">Pr\u00e4mienprogramme<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/praemienshop\/\">Pr\u00e4mienshop<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/verkaufsfoerderung\/\">Verkaufsf\u00f6rderung<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/verkaufswettbewerb\/\">Verkaufswettbewerb<\/a>\u00a0<\/span><span class=\"avia_iconbox_title\"><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/vertriebssteuerung\/\">Vertriebssteuerung<\/a>\u00a0<\/span><a class=\"avia-button avia-icon_select-no avia-color-theme-color avia-size-small avia-position-center \" href=\"https:\/\/www.prodata.de\/kundenbindung-glossar\/vertriebswettbewerb\/\"><span class=\"avia_iconbox_title\">Vertriebswettbewerb<\/span><\/a><\/p>\n<\/div><\/section><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[66],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kundenbindungsinstrumente - erfolgreiche Kundenbindung<\/title>\n<meta name=\"description\" content=\"Konzepte, Systeme und Prozesse f\u00fcr erfoglreiche Kundenbindungsinstrumente. 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