{"id":66292,"date":"2022-10-20T10:20:02","date_gmt":"2022-10-20T08:20:02","guid":{"rendered":"https:\/\/www.prodata.de\/loyalty\/?p=66292"},"modified":"2022-12-27T12:37:33","modified_gmt":"2022-12-27T11:37:33","slug":"net-promoter-score","status":"publish","type":"post","link":"https:\/\/www.prodata.de\/loyalty\/net-promoter-score\/","title":{"rendered":"Net Promoter Score"},"content":{"rendered":"<\/p>\n<div id='full_slider_1'  class='avia-fullwidth-slider main_color avia-shadow   avia-builder-el-0  el_before_av_section  avia-builder-el-first   container_wrap fullsize'  ><div  class='avia-slideshow av-3f8j2ic-75ee4f45f35bf89b13286fed442df1fd avia-slideshow-featured av_slideshow_full avia-slide-slider av-slideshow-ui av-control-default av-slideshow-manual av-loop-once av-loop-manual-endless av-default-height-applied   avia-slideshow-1' 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alt='Kundenbindung und Loyalty'  itemprop=\"thumbnailUrl\"   \/><\/div><\/li><\/ul><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-36m1ij8-22c79a4ff1038e11d932bc170fe723dd\">\n.avia-section.av-36m1ij8-22c79a4ff1038e11d932bc170fe723dd{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-36m1ij8-22c79a4ff1038e11d932bc170fe723dd main_color avia-section-default avia-no-border-styling  avia-builder-el-1  el_after_av_slideshow_full  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-66292'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l9gsjqu7-393cd7f25ace92fe3bcf84d2c835eacb\">\n#top .av-special-heading.av-l9gsjqu7-393cd7f25ace92fe3bcf84d2c835eacb{\npadding-bottom:10px;\ncolor:#000000;\n}\nbody .av-special-heading.av-l9gsjqu7-393cd7f25ace92fe3bcf84d2c835eacb .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-l9gsjqu7-393cd7f25ace92fe3bcf84d2c835eacb .special-heading-inner-border{\nborder-color:#000000;\n}\n.av-special-heading.av-l9gsjqu7-393cd7f25ace92fe3bcf84d2c835eacb .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-l9gsjqu7-393cd7f25ace92fe3bcf84d2c835eacb av-special-heading-h1 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-2  avia-builder-el-no-sibling '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >Net Promoter Score <\/h1><div class='av_custom_color av-subheading av-subheading_below'><p>Wie schneidet Ihr Unternehmen ab?<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2mqa72s-97e59f67407ac2e330245b6e546c26f8\">\n.avia-section.av-2mqa72s-97e59f67407ac2e330245b6e546c26f8{\nbackground-color:#000000;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_2'  class='avia-section av-2mqa72s-97e59f67407ac2e330245b6e546c26f8 main_color avia-section-default avia-no-border-styling  avia-builder-el-3  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-66292'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2anpwms-fb2d3bc33080fff5c855ccf0faeb030c\">\n#top .hr.av-2anpwms-fb2d3bc33080fff5c855ccf0faeb030c{\nmargin-top:30px;\nmargin-bottom:30px;\n}\n.hr.av-2anpwms-fb2d3bc33080fff5c855ccf0faeb030c .hr-inner{\nwidth:50px;\nborder-color:#ffffff;\n}\n<\/style>\n<div  class='hr av-2anpwms-fb2d3bc33080fff5c855ccf0faeb030c hr-custom  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l9gskf36-a592ba1a523992a82a55bf73e2784e11\">\n#top .av_textblock_section.av-l9gskf36-a592ba1a523992a82a55bf73e2784e11 .avia_textblock{\nfont-size:20px;\n}\n<\/style>\n<section  class='av_textblock_section av-l9gskf36-a592ba1a523992a82a55bf73e2784e11 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Der Net Promoter Score, kurz NPS, ist eine Kennzahl, die Unternehmen zeigt, wie treu ihre Kunden sind. Entwickelt wurde dieser Score von Fred Reichheld. Angewendet wird er weltweit, branchen\u00fcbergreifend und von zahlreichen\u00a0Unternehmen.<\/p>\n<p>Wie funktioniert der NPS?<\/p>\n<p>Bei einer\u00a0Befragung\u00a0der Kunden wird die Frage gestellt, wie wahrscheinlich es sei, dass die Kunden das Unternehmen an andere Personen weiterempfehlen w\u00fcrden.<\/p>\n<p>Die Berechnung ist dabei sehr einfach: Kunden geben im Rahmen einer Studie ihr Feedback auf einer Skala von -10 bis +10 an.<br \/>\nDabei bedeutet der Wert -10 \u201eh\u00f6chst unwahrscheinlich\u201c und der Wert +10 \u201eh\u00f6chst wahrscheinlich\u201c.<\/p>\n<p>Die Befragten werden anschlie\u00dfend in drei Gruppen eingeteilt: In Promotoren, passiv Zufriedene und Kritiker.<br \/>\nJe h\u00f6her \u00fcber 0, desto kunden-fokussierter ist Ihr Unternehmen. Ein Wert \u00fcber 30 ist bemerkenswert, 50 ist exzellent und \u00fcber 70 ist au\u00dfergew\u00f6hnlich. Perfekte Werte existieren jedoch nicht.<\/p>\n<\/div><\/section>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5swa5w-905e15cf4c9ca3a96efcd344792894af\">\n.avia-section.av-5swa5w-905e15cf4c9ca3a96efcd344792894af{\nbackground-color:#000000;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-5swa5w-905e15cf4c9ca3a96efcd344792894af main_color avia-section-default avia-no-border-styling  avia-builder-el-6  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-66292'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-zo9f04-6d2a3cee8649ba45f869d80c874ad8a3\">\n#top .av_textblock_section.av-zo9f04-6d2a3cee8649ba45f869d80c874ad8a3 .avia_textblock{\nfont-size:20px;\n}\n<\/style>\n<section  class='av_textblock_section av-zo9f04-6d2a3cee8649ba45f869d80c874ad8a3 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><a href=\"https:\/\/www.prodata.de\/loyalty\/blog\/\">Zur\u00fcck zur \u00dcbersicht<\/a><\/p>\n<\/div><\/section>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-vwzqd0-7e9c4c549efeaf02ceb6e50627b9daaa\">\n.avia-section.av-vwzqd0-7e9c4c549efeaf02ceb6e50627b9daaa{\nbackground-color:#000000;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_4'  class='avia-section av-vwzqd0-7e9c4c549efeaf02ceb6e50627b9daaa main_color avia-section-default avia-no-border-styling  avia-builder-el-8  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-66292'><div class='entry-content-wrapper clearfix'>\n","protected":false},"excerpt":{"rendered":"<p>Der Net Promoter Score, kurz NPS, ist eine Kennzahl, die Unternehmen zeigt, wie treu ihre Kunden sind. Entwickelt wurde dieser Score von Fred Reichheld. Angewendet wird er weltweit, branchen\u00fcbergreifend und von zahlreichen Unternehmen.<\/p>\n","protected":false},"author":3,"featured_media":66300,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-66292","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kundenbindung"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Net Promoter Score - Prodata Loyalty Solutions<\/title>\n<meta name=\"description\" content=\"Der Net Promoter Score, kurz NPS, ist eine Kennzahl, die Unternehmen zeigt, wie treu ihre Kunden sind. Entwickelt wurde dieser Score von Fred Reichheld. 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