{"id":32377,"date":"2026-11-03T15:44:41","date_gmt":"2026-11-03T14:44:41","guid":{"rendered":"https:\/\/www.prodata.de\/kundenbindung\/?page_id=32377"},"modified":"2026-11-03T15:52:56","modified_gmt":"2026-11-03T14:52:56","slug":"bosch-thermotechnik","status":"publish","type":"page","link":"https:\/\/www.prodata.de\/kundenbindung\/en\/customer-projects\/bosch-thermotechnik\/","title":{"rendered":"Bosch Thermotechnik \u2013 International Partner Programme"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
CUSTOMER PROJECT \u00b7 BOSCH THERMOTECHNIK<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Bosch Thermotechnik:
Connecting partners worldwide.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tFrom digital access to full-service operations: PRODATA supports Bosch Thermotechnik’s international partner programme with consulting, app and portal delivery, CRM\/ERP integration and implementation.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tStrategy \u00b7 Technology \u00b7 Full service\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tDiscuss a similar project<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tAll customer projects \u2192<\/a>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
CUSTOMER<\/span>Bosch Thermotechnik<\/strong><\/div>
CONTEXT<\/span>International Partner Programme<\/strong><\/div>
PRODATA'S CONTRIBUTION<\/span>Consulting, integration & operations<\/strong><\/div>
KEY CONNECTIONS<\/span>App\/Portal \u00b7 CRM\/ERP<\/strong><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tB2B \u00b7 INTERNATIONAL PARTNER PROGRAMME\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

One partnerprogramme.
Many responsibilities. One connected approach.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Trade\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

PRODATA supports Bosch Thermotechnik in the implementation and full service operation of an international partner programme.<\/strong> The customer testimonial highlights reliable, effective collaboration.<\/p>

The project scope includes consulting, an app or portal, CRM\/ERP integration, implementation and operations. The reference connects programme design with technical and operational delivery.<\/p>

For industry and technical sales teams, that connection matters: partners should want to use the programme, while data, rules and support work as one system.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tTHE CHALLENGE BEHIND THE PROJECT\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Understand the industry.
Connect the right capabilities.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
01<\/span>

Understand partners' working lives<\/h3>

Trade partners make decisions under time pressure. A programme needs to make benefits clear, keep access simple and fit daily advisory, installation and service work.<\/p><\/article>

02<\/span>

Connect systems<\/h3>

Partner data, activities and communications often sit in different applications. Clear business responsibilities and coordinated information flows support reliable processes.<\/p><\/article>

03<\/span>

Operating internationally<\/h3>

A shared programme must work across different organisations. Technical operations, support and ongoing development therefore belong in the initial plan.<\/p><\/article><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t
What distinguishes a sophisticated partner programme<\/summary>

In technical markets, brand loyalty depends on product quality, availability, knowledge, personal support and commercial value. Points alone often fall short. For your programme, we consider the whole partner relationship and connect benefits with the moments when partners need support.<\/p>

We distinguish the company relationship from individual user roles. A business may have several contacts, locations or specialisms. An owner needs a different view from a service technician. Clear roles make relevant offers and responsibilities easier to manage. Your sales model determines the right structure.<\/p><\/div><\/details>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tPRODATA’S CONTRIBUTION\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Designed around the business.
Connected through delivery.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
01<\/span>

Consulting<\/h3>

Align objectives and business requirements for the partner programme.<\/p><\/article>

02<\/span>

App & Portal<\/h3>

Design and implement digital access to the programme.<\/p><\/article>

03<\/span>

Integration<\/h3>

Integrate CRM and ERP into the overall technical concept.<\/p><\/article>

04<\/span>

Operations<\/h3>

Merge implementation and ongoing support.<\/p><\/article><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The services work together from business planning through practical implementation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tTECHNOLOGY WITH BUSINESS VALUE\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Partner relationship and data.
Designed together.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The CRM\/ERP integration makes the Bosch case an example of a networked enterprise programme. The participant experience and the existing system landscape are considered together.<\/p>

For your project, we translate business objectives into clear data flows: who provides which information, when is it needed and what should happen next?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t
Planning data quality and responsibility<\/summary>

We define the source of truth for partner data, organisational relationships, activities and benefit accounts. Shared identifiers, traceable change rules and controlled duplicate handling create reliability. Account changes or new contacts should not create unclear entitlements.<\/p>

Technical integrations also need workable exception processes. Missing required data, delayed transfers and conflicting assignments must remain manageable. We plan validation, retries and responsibilities with your teams. Interfaces follow your actual systems; this reference does not identify a particular CRM or ERP brand.<\/p><\/div><\/details>

Connecting activation and qualification<\/summary>

Options for your own programme include professional training, product registrations, qualifying referrals and documented service activities. Partners can receive value between orders as well as when purchasing. Rules and benefits reflect how each activity supports your market objectives.<\/p>

Reliable evidence, clear conditions and reasonable participation effort matter. We design mechanics that trade partners understand and operations can verify. These activities are options for your project, not descriptions of individual Bosch programme features.<\/p><\/div><\/details>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t
ILLUSTRATIVE PRINCIPLE<\/span>
Partner contact<\/b>App or Portal<\/small><\/div>\u2193<\/span>
Programme logic<\/b>Rules, roles and processes<\/small><\/div>\u2193<\/span>
System connection<\/b>CRM, ERP and support<\/small><\/div>

Illustrative classification for comparable projects.No representation of customer architecture.<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tTHE CUSTOMER’S PERSPECTIVE\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Bosch Thermotechnik describes PRODATA as a reliable partner for implementing and operating its international partner programme on a full-service basis.<\/p>

Peter D\u00fcnzelmann \u00b7 International Loyalty Systems Project Management, Bosch Thermotechnik<\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tView reference basis<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tOPTIONS FOR YOUR OWN ENTERPRISE PROGRAMME\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Turn partner contacts
into a strong network.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"AI-generated\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Do you want to expand an existing partner programme internationally or reorganise technical and operational tasks? We combine programme strategy, digital access and system integration with the perspective of ongoing operation.<\/p>

Your programme can give appropriate roles to contractors, wholesalers, manufacturer sales teams and service units. Country organisations and key accounts can have agreed access and management options.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t
Choose the service scope that fits your business<\/summary>

PRODATA can support consulting, software and integration, activation, rewards and benefits, operations and support. You can also add selected capabilities. Together, we define what your team handles and where PRODATA takes responsibility.<\/p>

Your programme connects participant value, sales objectives and operational feasibility. Alongside consumers and business customers, it can include external channel partners, salespeople and service teams. The combination follows your objectives, audiences and resources.<\/p><\/div><\/details>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tDEVELOP THE APPROACH FOR YOUR BUSINESS\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

A common core.
Relevance in every market.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

For your international project, we design shared standards and local options together. A programme handbook can distinguish common rules from country-level decisions. Language, communications, benefits and support reflect local market conditions.<\/p>

A pilot starts with clear learning objectives. Findings support decisions on additional markets and participant groups. Rollout includes training, handovers and agreed handling of exceptions, making international expansion a controlled development process.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t