{"id":32375,"date":"2026-11-03T15:44:34","date_gmt":"2026-11-03T14:44:34","guid":{"rendered":"https:\/\/www.prodata.de\/kundenbindung\/?page_id=32375"},"modified":"2026-11-03T15:50:48","modified_gmt":"2026-11-03T14:50:48","slug":"customer-projects","status":"publish","type":"page","link":"https:\/\/www.prodata.de\/kundenbindung\/en\/customer-projects\/","title":{"rendered":"Customer Projects \u2013 Loyalty Case Studies"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"32375\" class=\"elementor elementor-32375\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69c6dab elementor-hidden-desktop elementor-hidden-tablet cp-mobile-photo e-flex e-con-boxed e-con e-parent\" data-id=\"69c6dab\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9173304 cp-hero e-flex e-con-boxed e-con e-parent\" data-id=\"9173304\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e9642aa e-con-full e-flex e-con e-child\" data-id=\"e9642aa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d000751 elementor-widget elementor-widget-heading\" data-id=\"d000751\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">PRODATA CUSTOMER PROJECTS<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-190984d elementor-widget elementor-widget-heading\" data-id=\"190984d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Loyalty in practice.<br \/>Your next project starts here.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84104ad elementor-widget elementor-widget-text-editor\" data-id=\"84104ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tInternational partner programmes, customer cards and digital sales portals: discover how PRODATA combines strategy, software and full service, and find the approach that fits your business.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7788b8a elementor-widget elementor-widget-text-editor\" data-id=\"7788b8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tStrategy \u00b7 Technology \u00b7 Full service\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbe5af3 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"cbe5af3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#projekte\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discover the right project<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d36ab7 elementor-widget elementor-widget-text-editor\" data-id=\"5d36ab7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPRODATA Customer Projects\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8f8ca4a pi-airy cp-section e-flex e-con-boxed e-con e-parent\" data-id=\"8f8ca4a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-150fe46 elementor-widget elementor-widget-html\" data-id=\"150fe46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"cp-intro-strip\"><p>Six projects. Different markets.<br\/><strong>One partner for strategy, software and operations.<\/strong><\/p><div><span>B2B &amp; B2C<\/span><span>Sales &amp; Service<\/span><span>DACH &amp; international<\/span><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6a9b3cc pi-airy cp-section e-flex e-con-boxed e-con e-parent\" data-id=\"6a9b3cc\" data-element_type=\"container\" data-e-type=\"container\" id=\"projekte\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-93088f3 elementor-widget elementor-widget-text-editor\" data-id=\"93088f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tEXPERIENCE MADE TANGIBLE\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6170733 elementor-widget elementor-widget-heading\" data-id=\"6170733\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Which project<br \/>reflects your challenge?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e731d5 elementor-widget elementor-widget-text-editor\" data-id=\"9e731d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Each business model places different requirements on a loyalty programme. Here you can see selected projects with different target groups and tasks \u2013 and the concrete contribution of PRODATA.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d6d459 e-con-full cp-case-grid e-grid e-con e-child\" data-id=\"4d6d459\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4b4faf7 e-con-full cp-case-card e-flex e-con e-child\" data-id=\"4b4faf7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3249576 cp-card-photo elementor-widget elementor-widget-image\" data-id=\"3249576\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-rothenberger-branchenszene-20261103.webp\" class=\"attachment-full size-full wp-image-32532\" alt=\"Two tradespeople working on a pipe installation \u2013 AI-generated illustrative industry image.\" srcset=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-rothenberger-branchenszene-20261103.webp 1536w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-rothenberger-branchenszene-20261103-300x200.webp 300w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-rothenberger-branchenszene-20261103-1030x687.webp 1030w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-rothenberger-branchenszene-20261103-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9f4dfe8 e-con-full cp-card-body e-flex e-con e-child\" data-id=\"9f4dfe8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d39858b elementor-widget elementor-widget-text-editor\" data-id=\"d39858b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tB2B \u00b7 INTERNATIONAL PROGRAMME\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bfec86e elementor-widget elementor-widget-heading\" data-id=\"bfec86e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">ROTHENBERGER<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-760b8c6 elementor-widget elementor-widget-text-editor\" data-id=\"760b8c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>International partner programme with CRM connection.<\/strong><\/p><p>Consulting, programme design, implementation and fulfilment connect programme strategy with everyday customer relationships.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-679bb07 elementor-widget elementor-widget-text-editor\" data-id=\"679bb07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"cp-small\">Internationalization \u00b7 CRM \u00b7 Full Service<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b43f03c elementor-align-left elementor-widget elementor-widget-button\" data-id=\"b43f03c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/customer-projects\/rothenberger\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore the ROTHENBERGER case<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-889f6f8 e-con-full cp-case-card e-flex e-con e-child\" data-id=\"889f6f8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b8ce8dd cp-card-photo elementor-widget elementor-widget-image\" data-id=\"b8ce8dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-bosch-thermotechnik-branchenszene-20261103.webp\" class=\"attachment-full size-full wp-image-32533\" alt=\"Trade partners discussing a heating system \u2013 AI-generated illustrative industry image.\" srcset=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-bosch-thermotechnik-branchenszene-20261103.webp 1536w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-bosch-thermotechnik-branchenszene-20261103-300x200.webp 300w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-bosch-thermotechnik-branchenszene-20261103-1030x687.webp 1030w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-bosch-thermotechnik-branchenszene-20261103-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49cacf6 e-con-full cp-card-body e-flex e-con e-child\" data-id=\"49cacf6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce1d978 elementor-widget elementor-widget-text-editor\" data-id=\"ce1d978\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tB2B \u00b7 PARTNER PROGRAMME\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1db101c elementor-widget elementor-widget-heading\" data-id=\"1db101c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Bosch Thermotechnik<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60268e1 elementor-widget elementor-widget-text-editor\" data-id=\"60268e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Connected partners. Across borders.<\/strong><\/p><p>Consulting, app and portal delivery, and CRM\/ERP integration combine with implementation and full-service operations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2379edf elementor-widget elementor-widget-text-editor\" data-id=\"2379edf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"cp-small\">Partner loyalty \u00b7 Integration \u00b7 Operations<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4dd0e35 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"4dd0e35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/customer-projects\/bosch-thermotechnik\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore the Bosch Thermotechnik case<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d02d005 e-con-full cp-case-card e-flex e-con e-child\" data-id=\"d02d005\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e1406d5 cp-card-photo elementor-widget elementor-widget-image\" data-id=\"e1406d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-mercedes-benz-branchenszene-20261103.webp\" class=\"attachment-full size-full wp-image-32534\" alt=\"Sales adviser and service colleague using a tablet at a dealership \u2013 AI-generated illustrative industry image.\" srcset=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-mercedes-benz-branchenszene-20261103.webp 1536w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-mercedes-benz-branchenszene-20261103-300x200.webp 300w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-mercedes-benz-branchenszene-20261103-1030x687.webp 1030w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-mercedes-benz-branchenszene-20261103-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1fe9025 e-con-full cp-card-body e-flex e-con e-child\" data-id=\"1fe9025\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-59e78bd elementor-widget elementor-widget-text-editor\" data-id=\"59e78bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tAUTOMOTIVE \u00b7 DEALER HUB\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-308b1b1 elementor-widget elementor-widget-heading\" data-id=\"308b1b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Mercedes-Benz<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3aaf62b elementor-widget elementor-widget-text-editor\" data-id=\"3aaf62b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>One digital access point for the dealer network.<\/strong><\/p><p>The Digital Dealer Hub connects portal, system integration and operation with the requirements of automotive sales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-699a19f elementor-widget elementor-widget-text-editor\" data-id=\"699a19f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"cp-small\">Dealer network \u00b7 Portal \u00b7 Processes<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97e9411 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"97e9411\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/customer-projects\/mercedes-benz\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore the Mercedes-Benz case<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d8a1aa0 e-con-full cp-case-card e-flex e-con e-child\" data-id=\"d8a1aa0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-561a3c8 cp-card-photo elementor-widget elementor-widget-image\" data-id=\"561a3c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-hallhuber-branchenszene-20261103.webp\" class=\"attachment-full size-full wp-image-32535\" alt=\"Personal service in a fashion boutique \u2013 AI-generated illustrative industry image.\" srcset=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-hallhuber-branchenszene-20261103.webp 1536w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-hallhuber-branchenszene-20261103-300x200.webp 300w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-hallhuber-branchenszene-20261103-1030x687.webp 1030w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-hallhuber-branchenszene-20261103-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-808b9c1 e-con-full cp-card-body e-flex e-con e-child\" data-id=\"808b9c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48db9b8 elementor-widget elementor-widget-text-editor\" data-id=\"48db9b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tB2C \u00b7 FASHION &#038; RETAIL\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89ea5a9 elementor-widget elementor-widget-heading\" data-id=\"89ea5a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Hallhuber<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b5c045 elementor-widget elementor-widget-text-editor\" data-id=\"5b5c045\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Customer loyalty across stores and online retail.<\/strong><\/p><p>Design, project management and operation of a customer card system, complemented by separately documented wallet experience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15c8dde elementor-widget elementor-widget-text-editor\" data-id=\"15c8dde\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"cp-small\">Customer card \u00b7 Design \u00b7 Implementation<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5abb6c5 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"5abb6c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/customer-projects\/hallhuber\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore the Hallhuber case<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36c6876 e-con-full cp-case-card e-flex e-con e-child\" data-id=\"36c6876\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fd55286 cp-card-photo elementor-widget elementor-widget-image\" data-id=\"fd55286\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-derpart-branchenszene-20261103.webp\" class=\"attachment-full size-full wp-image-32536\" alt=\"Travel adviser speaking with a couple \u2013 AI-generated illustrative industry image.\" srcset=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-derpart-branchenszene-20261103.webp 1536w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-derpart-branchenszene-20261103-300x200.webp 300w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-derpart-branchenszene-20261103-1030x687.webp 1030w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-derpart-branchenszene-20261103-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a38452d e-con-full cp-card-body e-flex e-con e-child\" data-id=\"a38452d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24781ba elementor-widget elementor-widget-text-editor\" data-id=\"24781ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tB2C \u00b7 TRAVEL &#038; TOURISM\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-585e17a elementor-widget elementor-widget-heading\" data-id=\"585e17a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">DERPART<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09920d8 elementor-widget elementor-widget-text-editor\" data-id=\"09920d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Customer loyalty strategy meets individual IT.<\/strong><\/p><p>DERPART opted for the combination of innovative concepts and a tailor-made technical environment.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7dfdbd2 elementor-widget elementor-widget-text-editor\" data-id=\"7dfdbd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"cp-small\">Strategy \u00b7 Customer retention \u00b7 IT<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32a0b16 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"32a0b16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/customer-projects\/derpart\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore the DERPART case<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c5a47e4 e-con-full cp-case-card e-flex e-con e-child\" data-id=\"c5a47e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c49141 cp-card-photo elementor-widget elementor-widget-image\" data-id=\"8c49141\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-baumit-branchenszene-20261103.webp\" class=\"attachment-full size-full wp-image-32540\" alt=\"Building materials consultation between a specialist retailer and contractor \u2013 AI-generated illustrative industry image.\" srcset=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-baumit-branchenszene-20261103.webp 1536w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-baumit-branchenszene-20261103-300x200.webp 300w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-baumit-branchenszene-20261103-1030x687.webp 1030w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-baumit-branchenszene-20261103-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eff8203 e-con-full cp-card-body e-flex e-con e-child\" data-id=\"eff8203\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-145413d elementor-widget elementor-widget-text-editor\" data-id=\"145413d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tB2B \u00b7 SALES &#038; TRADE\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f098c4 elementor-widget elementor-widget-heading\" data-id=\"8f098c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Baumit<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d343e8 elementor-widget elementor-widget-text-editor\" data-id=\"4d343e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Connecting manufacturer, trade and customer relationships.<\/strong><\/p><p>Planning, design, implementation and operation of a portal for sales and channel management and customer loyalty.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25b26f8 elementor-widget elementor-widget-text-editor\" data-id=\"25b26f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"cp-small\">Sales management \u00b7 Portal \u00b7 Full service<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e5ec09 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"7e5ec09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/customer-projects\/baumit\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore the Baumit case<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d46fd4 elementor-widget elementor-widget-text-editor\" data-id=\"3d46fd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"cp-small\">These images illustrate the industries; they are not photographs of the customer projects. References document project experience and do not indicate current contract status.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-617bf7b pi-airy cp-section e-flex e-con-boxed e-con e-parent\" data-id=\"617bf7b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-459846a elementor-widget elementor-widget-text-editor\" data-id=\"459846a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDELIVERY MAKES THE DIFFERENCE\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3bb981b elementor-widget elementor-widget-heading\" data-id=\"3bb981b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A good idea deserves<br \/>strong execution.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f463f9d e-grid e-con-full pia-split e-con e-child\" data-id=\"f463f9d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e41ffb9 pia-photo elementor-widget elementor-widget-image\" data-id=\"e41ffb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-team-branchenszene-20261103.webp\" class=\"attachment-full size-full wp-image-32541\" alt=\"Service team jointly handling a customer enquiry \u2013 AI-generated illustrative image.\" srcset=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-team-branchenszene-20261103.webp 1536w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-team-branchenszene-20261103-300x200.webp 300w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-team-branchenszene-20261103-1030x687.webp 1030w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-team-branchenszene-20261103-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d9b3412 e-con-full e-flex e-con e-child\" data-id=\"d9b3412\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-abdf903 elementor-widget elementor-widget-text-editor\" data-id=\"abdf903\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Programme mechanics alone do not create impact.<\/strong> Participants need to understand the value. Systems must work together. Communications need to arrive at the right moment. And operations must handle cases that fall outside the standard process.<\/p><p>PRODATA treats these tasks as a connected whole. Our projects show how strategic consulting, technology and operational delivery complement one another.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-834fd46 elementor-widget elementor-widget-html\" data-id=\"834fd46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<details class=\"pia-detail\"><summary>What full service means for your project<\/summary><div><p>We start by deciding together which behaviours the programme should encourage and which benefits participants receive. This defines requirements for rules, interfaces, data and communications. Operations are part of the initial design: responsibilities, participant enquiries, reward processes and changes must fit the programme.<\/p><p>We explicitly agree which services PRODATA will provide, which tasks stay with your team and which partners are involved. You can build the complete programme with us or add selected capabilities. Shared objectives hold the collaboration together.<\/p><\/div><\/details>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-03812fc pi-airy cp-section e-flex e-con-boxed e-con e-parent\" data-id=\"03812fc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ab7af66 elementor-widget elementor-widget-text-editor\" data-id=\"ab7af66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSTART WITH YOUR OBJECTIVES\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffb2a71 elementor-widget elementor-widget-heading\" data-id=\"ffb2a71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Build customer loyalty.<br \/>Engage partners. Strengthen sales.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c707a40 elementor-widget elementor-widget-html\" data-id=\"c707a40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"cp-open-cards\"><article><span class=\"cp-number\">01<\/span><h3>Developing customer relationships<\/h3><p>A programme should be relevant in everyday life: through understandable advantages, appropriate communication and good services. For B2C and B2B customers it is important whether participation offers a comprehensible benefit.<\/p><\/article><article><span class=\"cp-number\">02<\/span><h3>Connecting partner networks<\/h3><p>Manufacturers, retailers and contractors have different roles. A carefully designed partner programme creates relevant incentives, clear responsibilities and stronger connections for collaboration.<\/p><\/article><article><span class=\"cp-number\">03<\/span><h3>Motivating sales and service<\/h3><p>Salespeople, external channel partners and service teams can have their own programme roles. Objectives, evidence, approvals and benefits are tailored to each audience.<\/p><\/article><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22a90fd elementor-widget elementor-widget-html\" data-id=\"22a90fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<details class=\"pia-detail\"><summary>Beyond purchases and sales: encourage the behaviours that matter<\/summary><div><p>Depending on your objectives, a programme can recognise training, product registrations, qualified referrals, advisory activities or services. The link to business strategy must be clear: which activity should change, how can it be reliably recorded and which recognition matters to the audience?<\/p><p>PRODATA translates these questions into a programme concept. Personal and company-level incentives, team objectives and individual goals are deliberately distinguished. These are options for your project; the specific features used in a reference project are described in its case study.<\/p><\/div><\/details>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a82233e pi-airy cp-section e-flex e-con-boxed e-con e-parent\" data-id=\"a82233e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2dce2ed elementor-widget elementor-widget-text-editor\" data-id=\"2dce2ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tYOUR PROJECT IS UNIQUE\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-329b1ed elementor-widget elementor-widget-heading\" data-id=\"329b1ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Learning from experience.<br \/>Design for your business.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9bc08b1 e-grid e-con-full pia-split e-con e-child\" data-id=\"9bc08b1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2d629f8 e-con-full e-flex e-con e-child\" data-id=\"2d629f8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4af071d elementor-widget elementor-widget-text-editor\" data-id=\"4af071d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A reference is most useful when its key circumstances resemble your project. Industry is a good starting point, alongside sales channels, audiences, existing systems and your team&#8217;s responsibilities.<\/p><p>In the initial consultation, we work out which experiences are transferable and where your programme needs its own approach.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63d9fbd elementor-widget elementor-widget-html\" data-id=\"63d9fbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<details class=\"pia-detail\"><summary>These questions make references comparable<\/summary><div><p>Who should become active: consumers, business customers or people working in partner sales? Are purchases captured directly or evidenced across additional sales channels? Which data already exists? Which tasks should remain within your organisation?<\/p><p>Future expansion also matters. Additional countries, brands, benefits or participant groups change the requirements. We consider these early so the initial scope supports your long-term objectives. A useful project comparison informs decisions and clarifies next steps.<\/p><\/div><\/details>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d7be9b pia-photo elementor-widget elementor-widget-image\" data-id=\"9d7be9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-consulting-branchenszene-20261103.webp\" class=\"attachment-full size-full wp-image-32542\" alt=\"Collaborative project planning during a consultation \u2013 AI-generated illustrative image.\" srcset=\"https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-consulting-branchenszene-20261103.webp 1536w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-consulting-branchenszene-20261103-300x200.webp 300w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-consulting-branchenszene-20261103-1030x687.webp 1030w, https:\/\/www.prodata.de\/kundenbindung\/wp-content\/uploads\/sites\/6\/2026\/11\/en-prodata-case-consulting-branchenszene-20261103-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d06a0c pi-airy cp-section e-flex e-con-boxed e-con e-parent\" data-id=\"4d06a0c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c99d7ca elementor-widget elementor-widget-text-editor\" data-id=\"c99d7ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tQUESTIONS ABOUT YOUR NEXT PROJECT\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e49ee8c elementor-widget elementor-widget-heading\" data-id=\"e49ee8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">From proven examples<br \/>to your own programme.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc2fafe elementor-widget elementor-widget-html\" data-id=\"dc2fafe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pia-faq\"><details><summary><h3>What types of customer projects does PRODATA show?<\/h3><\/summary><div class=\"pia-answer\"><p>The selection includes international customer loyalty and partner programmes, a customer card programme, a Digital Dealer Hub and a portal for sales and channel management. Each case describes PRODATA's documented contribution, helping you identify relevant experience and explore it in a discussion.<\/p><\/div><\/details><details><summary><h3>Can PRODATA take over a full loyalty programme?<\/h3><\/summary><div class=\"pia-answer\"><p>Yes. PRODATA combines consulting and programme design with software development, integration and operational services. The agreed scope can also include rewards and benefits, communications, activation and support. Together, we define responsibilities, interfaces and the scope of collaboration.<\/p><\/div><\/details><details><summary><h3>Can sales partners and service teams also participate?<\/h3><\/summary><div class=\"pia-answer\"><p>Yes. A new programme can include consumers, B2B customers, channel partners, salespeople and service teams, with appropriate roles, objectives and rules. Company-level benefits and personal incentives are designed separately and coordinated with the responsible stakeholders.<\/p><\/div><\/details><details><summary><h3>Are international programmes possible?<\/h3><\/summary><div class=\"pia-answer\"><p>Yes. PRODATA has documented experience with international customer loyalty and partner programmes. For your project, we consider a common programme core and local requirements. Country organisations, roles, communication, benefits and operational processes are designed to match the planned scope.<\/p><\/div><\/details><details><summary><h3>Can an existing programme be further developed?<\/h3><\/summary><div class=\"pia-answer\"><p>Yes. We start with your objectives and current position, reviewing participant experience, rules, data, systems and operations together. This leads to a prioritised development plan. When changing systems, existing accounts, entitlements and communications are explicitly included in migration planning.<\/p><\/div><\/details><details><summary><h3>How does cooperation begin?<\/h3><\/summary><div class=\"pia-answer\"><p>In the free initial consultation you describe your task, the most important target groups and existing framework conditions. We classify suitable project experiences and discuss the next step. This can be a workshop, a conceptual phase, a technical analysis or a clearly defined pilot.<\/p><\/div><\/details><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fe99870 cp-contact e-flex e-con-boxed e-con e-parent\" data-id=\"fe99870\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79708ad elementor-widget elementor-widget-menu-anchor\" data-id=\"79708ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"erstgespraech\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85ca606 e-con-full e-flex e-con e-child\" data-id=\"85ca606\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b5e6d7d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"b5e6d7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What should your next<br \/>customer project achieve?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-06f7e0e e-grid cp-contact-card e-con-boxed e-con e-child\" data-id=\"06f7e0e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-200c2bf e-con-full animated-fast cp-contact-column e-flex elementor-invisible e-con e-child\" data-id=\"200c2bf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:&quot;500&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-3de34c2 e-con-full e-flex e-con e-child\" data-id=\"3de34c2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60fa80b elementor-widget elementor-widget-text-editor\" data-id=\"60fa80b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Your next step towards the right loyalty programme<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-90ed1fe e-grid e-con-full e-con e-child\" data-id=\"90ed1fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-82777fa e-con-full e-flex e-con e-child\" data-id=\"82777fa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-0214989 e-con-full e-flex e-con e-child\" data-id=\"0214989\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d272b47 e-con-full e-flex e-con e-child\" data-id=\"d272b47\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4982f45 elementor-widget elementor-widget-text-editor\" data-id=\"4982f45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><span style=\"text-align: var(--text-align);color: var( --e-global-color-2faeede )\"><strong>Thorsten Heftrich,<\/strong><br\/><\/span><span style=\"text-align: var(--text-align);color: var( --e-global-color-2faeede )\">Loyalty Consultant and Managing Director<\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c53aa24 e-con-full e-flex e-con e-child\" data-id=\"c53aa24\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-00f2939 elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"00f2939\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Layer_1\" data-name=\"Layer 1\" viewBox=\"0 0 24 24\" width=\"512\" height=\"512\"><path d=\"M13,1a1,1,0,0,1,1-1A10.011,10.011,0,0,1,24,10a1,1,0,0,1-2,0,8.009,8.009,0,0,0-8-8A1,1,0,0,1,13,1Zm1,5a4,4,0,0,1,4,4,1,1,0,0,0,2,0,6.006,6.006,0,0,0-6-6,1,1,0,0,0,0,2Zm9.093,10.739a3.1,3.1,0,0,1,0,4.378l-.91,1.049c-8.19,7.841-28.12-12.084-20.4-20.3l1.15-1A3.081,3.081,0,0,1,7.26.906c.031.031,1.884,2.438,1.884,2.438a3.1,3.1,0,0,1-.007,4.282L7.979,9.082a12.781,12.781,0,0,0,6.931,6.945l1.465-1.165a3.1,3.1,0,0,1,4.281-.006S23.062,16.708,23.093,16.739Zm-1.376,1.454s-2.393-1.841-2.424-1.872a1.1,1.1,0,0,0-1.549,0c-.027.028-2.044,1.635-2.044,1.635a1,1,0,0,1-.979.152A15.009,15.009,0,0,1,5.9,9.3a1,1,0,0,1,.145-1S7.652,6.282,7.679,6.256a1.1,1.1,0,0,0,0-1.549c-.031-.03-1.872-2.425-1.872-2.425a1.1,1.1,0,0,0-1.51.039l-1.15,1C-2.495,10.105,14.776,26.418,20.721,20.8l.911-1.05A1.121,1.121,0,0,0,21.717,18.193Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b829efe e-con-full e-flex e-con e-child\" data-id=\"b829efe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dda8345 elementor-widget__width-initial elementor-widget elementor-widget-icon-box\" data-id=\"dda8345\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tPhone\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-057e2e8 elementor-widget__width-initial elementor-widget elementor-widget-icon-box\" data-id=\"057e2e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h5 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"tel:+4972198171111\" >\n\t\t\t\t\t\t\t+49 721 98171\u2013111\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12d74bd e-con-full e-flex e-con e-child\" data-id=\"12d74bd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d301b4b elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"d301b4b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Layer_1\" data-name=\"Layer 1\" viewBox=\"0 0 24 24\" width=\"512\" height=\"512\"><path d=\"M12,0A12.013,12.013,0,0,0,0,12c-.126,9.573,11.159,15.429,18.9,9.817a1,1,0,1,0-1.152-1.634C11.3,24.856,1.9,19.978,2,12,2.549-1.266,21.453-1.263,22,12v2a2,2,0,0,1-4,0V12C17.748,4.071,6.251,4.072,6,12a6.017,6.017,0,0,0,10.52,3.933A4,4,0,0,0,24,14V12A12.013,12.013,0,0,0,12,0Zm0,16a4,4,0,0,1,0-8A4,4,0,0,1,12,16Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f23185f e-con-full e-flex e-con e-child\" data-id=\"f23185f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f0d3741 elementor-widget__width-initial elementor-widget elementor-widget-icon-box\" data-id=\"f0d3741\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tEmail\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd5d7a2 elementor-widget__width-initial elementor-widget elementor-widget-icon-box\" data-id=\"dd5d7a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h5 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"mailto:vertrieb@prodata.de\" >\n\t\t\t\t\t\t\tsales@prodata.de\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46f53c8 e-con-full e-flex e-con e-child\" data-id=\"46f53c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ce8b4d elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7ce8b4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-calendar-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M336 292v24c0 6.6-5.4 12-12 12h-76v76c0 6.6-5.4 12-12 12h-24c-6.6 0-12-5.4-12-12v-76h-76c-6.6 0-12-5.4-12-12v-24c0-6.6 5.4-12 12-12h76v-76c0-6.6 5.4-12 12-12h24c6.6 0 12 5.4 12 12v76h76c6.6 0 12 5.4 12 12zm112-180v352c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V112c0-26.5 21.5-48 48-48h48V12c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v52h128V12c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v52h48c26.5 0 48 21.5 48 48zm-48 346V160H48v298c0 3.3 2.7 6 6 6h340c3.3 0 6-2.7 6-6z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-611d075 e-con-full e-flex e-con e-child\" data-id=\"611d075\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ea43c60 elementor-widget__width-initial elementor-widget elementor-widget-icon-box\" data-id=\"ea43c60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tAppointment\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8735c91 elementor-widget__width-initial elementor-widget elementor-widget-icon-box\" data-id=\"8735c91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h5 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/calendly\/\" >\n\t\t\t\t\t\t\tBook a consultation\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d1f32c elementor-align-justify animated-slow elementor-invisible elementor-widget elementor-widget-button\" data-id=\"5d1f32c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;bounceIn&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/contact\/#erstgespraechkontakt\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book a consultation<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-454ad39 e-con-full animated-fast cp-contact-column e-flex e-con e-child\" data-id=\"454ad39\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;none&quot;,&quot;animation_delay&quot;:750}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b196634 elementor-widget elementor-widget-heading\" data-id=\"b196634\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Let's talk about your project<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d23758 elementor-widget elementor-widget-text-editor\" data-id=\"1d23758\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Tell us whom you want to engage and what you want to change. In a free initial consultation, we discuss relevant project experience, possible approaches and a practical starting point. Your main audiences, existing systems and preferred timescale are helpful inputs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92e6314 elementor-widget__width-inherit elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"92e6314\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"PRODATA Customer Projects \u00b7 Initial Consultation\" aria-label=\"PRODATA Customer Projects \u00b7 Initial Consultation\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"32375\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"92e6314\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Customer Projects \u2013 Loyalty Case Studies - Loyalty und Kundenbindung-Systeme\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"32375\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tName\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-lg  elementor-field-textual\" placeholder=\"First and last name\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-company elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-company\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tCompany\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[company]\" id=\"form-field-company\" class=\"elementor-field elementor-size-lg  elementor-field-textual\" placeholder=\"Company\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-phone elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-phone\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tPhone\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[phone]\" id=\"form-field-phone\" class=\"elementor-field elementor-size-lg  elementor-field-textual\" placeholder=\"Telephone (optional)\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-lg  elementor-field-textual\" placeholder=\"Email\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-message elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-message\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tYour message\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-lg\" name=\"form_fields[message]\" id=\"form-field-message\" rows=\"6\" placeholder=\"Your use case (optional)\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-html elementor-field-group elementor-column elementor-field-group-field_8763994 elementor-col-100\">\n\t\t\t\t\t<p style=\"font-size: 16px;\">\n  By submitting this form, you agree to the processing of your data in accordance with our \n  <a href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/privacy-policy\/\" style=\"font-size: 16px;\" target=\"_blank\">Privacy policy<\/a> .\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-html elementor-field-group elementor-column elementor-field-group-field_14f831e elementor-col-100\">\n\t\t\t\t\t<div style=\"font-size: 16px; line-height: 1.4;\">\n  This site is protected by reCAPTCHA and Google's\n  <a href=\"https:\/\/policies.google.com\/privacy\" style=\"font-size: inherit;  line-height: 1.4;\">Privacy Policy<\/a>\n  and\n  <a href=\"https:\/\/policies.google.com\/terms\" style=\"font-size: inherit;  line-height: 1.4;\">Terms of Service<\/a>\n  apply.\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-honeypot elementor-col-100 recaptcha_v3-bottomright\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-honeypot\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LfYi0IrAAAAAFif1c52eDjDekEAaLAxGd35CH-v\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomright\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm elementor-animation-grow\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request an initial consultation<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6dea3ee pi-airy cp-section e-flex e-con-boxed e-con e-parent\" data-id=\"6dea3ee\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3155502 elementor-widget elementor-widget-text-editor\" data-id=\"3155502\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPRODATA LOYALTY SOLUTIONS\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ae3721 elementor-widget elementor-widget-heading\" data-id=\"5ae3721\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Experience that moves<br \/>your project forward.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-298b7b4 elementor-widget elementor-widget-text-editor\" data-id=\"298b7b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>PRODATA Datenbanken und Informationssysteme GmbH, based in Karlsruhe, is your full-service provider for loyalty, customer retention and sales incentives in Germany, Austria and Switzerland.<\/strong> We combine consulting and programme design, loyalty software and integration, rewards and benefits, programme operations and support, and marketing and activation. International programmes can be managed centrally and tailored to each country.<\/p><p>Choose a complete programme or targeted support for your team. Your contact is Thorsten Heftrich. In a free initial consultation, we clarify objectives, audiences and the next practical step.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af9ac84 elementor-widget elementor-widget-html\" data-id=\"af9ac84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<nav aria-label=\"Related topics\" class=\"cp-pills\"><a href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/services\/\">All services<\/a><a href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/industries\/\">Industry solutions<\/a><a href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/references\/\">Customer testimonials<\/a><a href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/loyalty-solutions\/\">Loyalty Solutions<\/a><\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33f1774 elementor-widget elementor-widget-html\" 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