{"version":"1.0","provider_name":"Loyalty und Kundenbindung-Systeme","provider_url":"https:\/\/www.prodata.de\/kundenbindung\/en\/","title":"Cashback vs. Points: What Retains Customers Better? - Loyalty und Kundenbindung-Systeme","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"lzi8iUaxhr\"><a href=\"https:\/\/www.prodata.de\/kundenbindung\/en\/cashback-vs-points-what-retains-customers-better\/\">Cashback vs. Points: What Retains Customers Better?<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.prodata.de\/kundenbindung\/en\/cashback-vs-points-what-retains-customers-better\/embed\/#?secret=lzi8iUaxhr\" width=\"600\" height=\"338\" title=\"&#8220;Cashback vs. Points: What Retains Customers Better?&#8221; &#8212; Loyalty und Kundenbindung-Systeme\" data-secret=\"lzi8iUaxhr\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.prodata.de\/kundenbindung\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"Cashback or points\u2014that is one of the most frequently asked questions when designing a loyalty program. Both approaches have their specific strengths and weaknesses; both work exceptionally well in certain contexts and fail in others. The right choice depends on your industry, your target audience, your brand positioning, and your business goals. PRODATA analyzes these [&hellip;]"}