Customers come and go.
Retain your customers for the long term!
PRODATA maximizes loyalty.
Why Personalized Customer Loyalty? Because it helps your company grow.
INCREASE LOYALTY
Customers are constantly comparing prices and quickly switching to other providers. Counteract this trend with a smart loyalty program! You can retain your customers over the long term and specifically influence their behavior with tailored offers, rewards, and benefit programs.
In a dynamic world where customers quickly switch to competitors, strong customer loyalty programs are your formula for success.
DELIGHT CUSTOMERS
A successful loyalty program is based on a strong strategy and flawless implementation.
It motivates and emotionally engages customers. For sustainable behavioral change. Choose the approach that’s right for you from among the various types of loyalty programs to engage, reward, and retain your customer base.
From small to large, from affordable to high-end, from national to international—PRODATA develops your solution precisely and quickly. Your new program can go live in as little as 8 weeks. Interested?
Achieve measurable loyalty success with PRODATA. 4 KPI examples from over 60
Reduced churn and increased customer satisfaction
Increased Revenue
Higher Share of Wallet
Collection of Customer Data and Opt-Ins
















Our Success Stories:
Loyalty Projects Presented Concisely and Effectively
Customer Retention Rate
Loyalty Pays Off: A Successful B2C Rewards Program in Retail
For a renowned retailer with over 200 stores, we introduced a customized B2C rewards program that significantly increased customer loyalty. Through exclusive discounts and personalized, emotionally engaging offers, we were able to boost customer retention by an impressive 45% and increase the average shopping cart value by up to 35%. Discover how we turn loyalty into growth in retail.
Tradesman Loyalty
Innovation Meets Craftsmanship: Strong Growth in the Tradesman Sector
For our client, a manufacturer in the HVAC (SHK) segment of products for tradespeople, we revitalized the three-tier distribution system. Through targeted measures to strengthen and reward relationships between manufacturers, wholesalers, and tradespeople, we were able to increase sales by 32% and significantly expand our sales reach. Learn how an effectively managed dealer/tradesperson network leads to measurable success and a significantly increased share of wallet.
Strategy Consulting
Two Years, One Goal: A Successful Loyalty Strategy for a Universal Bank
Over the course of a two-year project, we helped one of the major universal banks develop and implement a comprehensive loyalty strategy. The result: a 21% increase in customer retention, an 11-point rise in the NPS score, and a 14% increase in average customer value (for program participants). Discover how our consulting services significantly contributed to this success.
Churn Rate Minimized
Delighted Customers: Successful Churn Prevention for a German Auto Insurer
We developed an innovative churn prevention program for a German auto insurer. Through early detection of churn risks, personalized offers, and attractive rewards, we were able to encourage customers to renew their policies. In addition, the program optimized complaint management and increased customer satisfaction by 28%. Overall, we reduced the churn rate by 22% and sustainably strengthened customer loyalty.
New Customer Acquisition
Refer and Benefit: A Successful Refer-a-Friend Program in the Telecommunications Sector
Our client in the telecommunications industry benefited from an effective refer-a-friend program. Through shared rewards, sweepstakes, and targeted special drawings, we were able to significantly expand the customer base. Intelligent follow-up actions led to 68% of referred contacts becoming new customers. Learn how we achieved sustainable growth through creative strategies.
Gamification in E-Commerce
Playful Path to Success: Dwell Time Increased by Up to 250%
A well-known B2C e-commerce provider has revolutionized customer loyalty through the use of gamification elements. Users now spend up to 2.5 times longer on the platform during promotional periods, leading to an impressive 39% increase in the redemption of coupons, offers, and bundles. Discover how playful elements enhance the shopping experience, increase brand loyalty, and boost sales.
Employee Satisfaction
Motivation Reimagined: A Successful Employee Incentive Program
For a leading IT service provider, we created a comprehensive employee incentive program. By rewarding individual achievements, teamwork, innovations, cost savings, new employee recruitment, and personal development with highly attractive rewards and benefits, we were able to increase employee satisfaction by an impressive 45%. Discover how targeted recognition, promotion, and incentives lead to higher motivation and productivity.
Optimized Reward Shop
Sales Success for a DAX-Listed Group: Reward Shop Optimized – Greater Appeal, Lower Costs
We took the rewards store for a DAX-listed group’s external retail outlets to a whole new level. Through a comprehensive redesign of the store’s appearance and user-friendliness, as well as the introduction of new rewards and benefits categories, we significantly increased the store’s appeal. In addition, we reduced our client’s purchasing costs by 23%—a significant added value for the company.
Sales Incentive and Management System
Accelerated Sales: Successful Sales Management for an Automotive Bank
For a major automotive bank, we developed a customized sales incentive and management system. This system informs, trains, guides, and rewards the sales teams at independent car dealerships for product sales and special promotions. Through effective communication, training, and attractive rewards, we achieved a double-digit increase in sales and boosted participation in training programs by 72%. Learn how we put sales in the automotive industry on the fast track.
What Our Clients Say
It is admirable how focused and goal-oriented you are in managing and executing our customer card program. It is simply excellent how calmly you develop practical solutions, even when faced with the most urgent changes in requirements.
Dr. Jagenberg – Director of Marketing & Online Sales,
Hallhuber GmbH
PRODATA provided excellent support in implementing an international partner program for us.
Peter Dünzelmann – Project Lead, International Loyalty Systems
, Bosch Thermotechnik
Thank you, PRODATA. I am thrilled with the fast and professional implementation of our customer loyalty system.
Ralf Hartmann – Loyalty Project Manager, August Brötje GmbH
When developing a strategy for customer loyalty, we placed particular importance on expert consulting in the partner selection process, in addition to long-standing expertise. PRODATA fully meets all these criteria. We look forward to the next steps in our collaboration.
Kim Schiefer – Head of Strategic Digital Business Development
We chose PRODATA to implement our new customer loyalty systems primarily because of their innovative concepts and customized IT environment.
A. Schömig – Management, Derpart GmbH
We are very satisfied with PRODATA’s services. They find and implement solutions to challenges very quickly. The support from the project managers is excellent, and we feel very well taken care of at all times.
Tobias Erber – Marketing, Modepark Röther
There are many reasons why we chose PRODATA. Among them are their extensive expertise and creative ideas. PRODATA impressed us with their expert work!
Hauke Böckmann – Sales and Marketing Management, 1. FC Köln GmbH & Co. KGaA
For the setup and operation of a portal for sales, trade management, and customer loyalty, we found a competent and reliable full-service partner in PRODATA, which actively supported us with creative concepts. The planning, design, and implementation proceeded to our complete satisfaction, and we look forward to continuing our collaboration.
Sebastian Rettke – Head of Marketing, Baumit GmbH
The partnership with PRODATA has led to a significant improvement in our customer loyalty strategy. Their team supported us with customized solutions and outstanding expertise.
Sandra Tauber, Project Manager for CRM and Customer Loyalty, RMV GmbH
We came to know PRODATA as an innovative and experienced agency specializing in customer loyalty systems.
Hubertus Brüggemann, Sales Director
The software developed by PRODATA is a great help to us in our day-to-day interactions with our customers. We are convinced of PRODATA’s capabilities.
Giovanni Vigorito – Marketing Manager, Fiat Chrysler Group
PRODATA provided us with excellent strategic advice on the design of loyalty programs. Their expertise and enthusiasm for customer loyalty programs were always evident.
Stefan Seele, Head of Innovation and Product Development
Book a free initial consultation now
A non-binding, personal consultation with Loyalty Consultant and Owner Thorsten Heftrich.
Tailored to Your Company and Goals + Use Cases, Best Practices, and Recent Studies
Your Loyalty Program in Just Three Steps
Strategy and Concept Development
Together, we develop a customized strategy that is precisely tailored to your needs. We seamlessly integrate all processes into software and systems.
Setup Technology and Processes
We create benefits programs and communication systems that delight your customers. Each module ensures unique customer experiences that strengthen long-term relationships.
Benefit Programs and Communication
Using our proven methods, we develop customized loyalty programs that appeal to emotions and create desire. This way, you can secure loyal customers and boost your success.
30 Years of Experience
, with over 1,000 Successful Projects.
Rely on these services.
- Consulting and Design
- customized customer loyalty systems
- Loyalty Software & Systems
- Rewards and Benefits Management
- Integration of seamlessly compatible systems into your IT environment
- General service provider for all operational tasks
- Marketing and Communication
- Comprehensive support for satisfied customers in every way