• Full-Service.

    professional handling of your data as a factor of success.

  • Do not lose customers.

    proper data management helps.

  • Hosting.

    simply use systems and services from the cloud.

  • document processing.

    simple, safe and perfectly implemented.

  • Outsourcing.

    we care successfully for your daily doing.

campaign management / selection

your aims

  • an exact definition of your target group

  • segmentation of customers

  • transmission of suitable but yet unknown potential

  • reduction of spreading loss

  • acquisition of registered customers

  • selection and optimization of argumentation arms

  • intelligent, cross medial and multi-level campaigns

PRODATA has the solution!

“To each customer his campaign” – this is the ideal requirement for direct marketing

If you would like to speak to the right customers with the right campaign, an accurate selection of the data is more than important. PRODATA as your service provider for direct marketing, CRM and e-commerce offers such a “target group selection”.

We analyze your customer data and constitute within the data base a target cluster which possesses the optimal profiles and response patterns.

A systematic segmentation of customer loyalty campaigns results in cost savings of 50%. Their wastage is minimized.

By addressing for example only 10 % of the interested persons, 65% of potential customers are reached.

Experience the emotionalisation of the customer communication with cross-media, multi-layered and intelligent campaigns that deal specifically with the customer interests and how he has reacted.

We play it safe: to ensure that your data is perfectly prepared before use and is not e.g. incorrect or out-dated, the customer data is even before the selection validated and updated. By request it can also be enhanced.

Achieve together with PRODATA, a promising and viable result in direct sales and marketing! We’re your reliable and competent partner.

  • precise delineation of the target group per campaign

  • segmentation of customers into homogeneous clusters

  • optimizing response rate

  • minimizing wastage and cost reduction

Trust on the experience of 25 years and over 1.000 successful projects

Look forward to innovative ideas and their implementation class. Your are in good company at PRODATA. Start with us successfully!

Proudly we can look back on a variety of successful projects.

Your direct contact


Kriegsstraße 236
76135 Karlsruhe