• Full-Service.

    professional handling of your data as a factor of success.

  • Do not lose customers.

    proper data management helps.

  • Hosting.

    simply use systems and services from the cloud.

  • document processing.

    simple, safe and perfectly implemented.

  • Outsourcing.

    we care successfully for your daily doing.

data analysis and evaluation

your aims

  • attaining basic knowledge about your customer

  • optimally determining target groups

  • optimizing the response quality of marketing campaigns

  • clearly reducing costs

  • getting to know parameters relevant for sales and marketing

  • avoiding inappropriate customer addresses

  • minimizing divergence losses

PRODATA has the solution!

PRODATA provides a professional analysis of your customer data.

To get the best possible result of the analysis, PRODATA checks your customer data before the analysis to ensure it is complete and up to date. If required, we qualify and enhance your data before. At this, PRODATA has access to over 4000 data sources.

Afterwards, a team of experienced IT analysts carries out the analysis, customized to your objectives using mathematical and stochastic methods.

During the whole process you are looked after by a competent project manager who supervises and controls the success of your project.

  • tailored and cost-effective marketing campaigns

  • obtaining basic knowledge about your customers

  • accurate placement of up-selling or cross-selling offers

  • optimizing response rate

  • minimizing wastage and cost reduction

examples for successful analysis are

customer structure – analysis

customer value – analysis

credit-worthiness – analysis

Fraud – analysis

potential – analysis

market – analysis

cross / up-selling – analysis

target group – analysis

scoring/scorecard development

area and location studies

sales communication – optimization

and many more stochastical and multivariate possibilities of analysis

Trust on the experience of 25 years and over 1.000 successful projects

Look forward to innovative ideas and their implementation class. Your are in good company at PRODATA. Start with us successfully!

Proudly we can look back on a variety of successful projects.

Your direct contact


Kriegsstraße 236
76135 Karlsruhe