LOYALTY PROGRAM

Conception, systems + full service
Achieve your marketing and sales goals through smart customer retention

How would it be if your customers would voluntarily provide for more sales and a higher purchase frequency and thus increase loyalty to your products and services?

In addition, your customers voluntarily reveal their habits, interests and opt-ins, and you can advertise even better and more efficiently.
This and much more can be achieved by modern customer loyalty systems and customer loyalty programs.

Surely you know the problem from your daily work that price is playing an increasingly important role and that other arguments are losing importance. Loyalty to your products and services and above all your brand is dwindling.

From purchase to purchase, customers are constantly seeking new information. The competition from the internet and price comparison makes the fight for the customer more and more difficult. How can you break out of this ruinous downward spiral and bind the customer permanently to you?

The solution is the different types of customer loyalty systems.

A few selected facts and figures about customer loyalty programs

  • it is 7-10 times more effective to retain existing customers than to acquire new customers
  • more than 50% of all customer loyalty systems on the market do not meet the economic targets
  • the successful customer loyalty programs can generate a lift in sales of 15% - 45% in the participating target group
  • about 40-60% of all potential customers participate in the customer loyalty system

Conclusion: If a customer loyalty system is successful, it can contribute massively to the economic goals of your company.

Let us show you how you too can benefit, call us at +49-721-98171-333 or send us an e-mail to sales@prodata.de

WHAT DO YOU WANT TO ACHIEVE?

Possible goals for your loyalty program

  • INCREASE IN CUSTOMER LOYALTY AND CUSTOMER SATISFACTION

  • SALES INCREASE

  • HOLDING THE EXISTING CUSTOMERS

  • WINNING BACK CUSTOMERS

  • INCREASE THE VALUE OF THE CUSTOMERS’ SHOPPING CART

  • INCREASE PURCHASE FREQUENCY

  • DATA COLLECTION ABOUT YOUR CUSTOMERS

  • INTENSIFICATION OF LOYALTY TO YOUR COMPANY

  • EXTEND CUSTOMER LIFE CYCLE

  • MORE TURNOVER/REVENUE PER CUSTOMER

Three steps to success

PRODATA accompanies you methodically experienced through the processes and takes over all essential tasks as well as the setup and operation of all systems and processes in your interest. The steps to successful customer retention are as follows:

At the beginning, we work together to develop a holistic strategy, taking this into account, a concept for a customer loyalty system is then created. It is determined which goals are to be achieved, e.g. customer loyalty, increase in sales, increase in frequency, exclusive product sales, increase in turnover or increase in customer satisfaction.

Based on this, the advantage elements and services of the customer loyalty system are determined. The same applies to the target groups or sub-target groups.

The aim of the conception is to successfully combine your and the customer’s wishes within a concept. Based on these goals and requirements, we plan your customer loyalty system professionally in every detail. The result is a finished concept template that contains all strategic, operational, communicative and technical as well as the essential economic facts.

Once the conceptual specifications for your customer loyalty system have been defined (either by you as your own contribution or by PRODATA), our experienced project managers and technicians will implement the contents for you. We take over the complete handling and setup of all systems, websites, processes and databases as well as the coordination with third parties.

For the administration of the necessary data and programs, we have access to the latest information and communication technologies as well as a high-performance server architecture with individually programmed applications, mobile apps and databases. This enables us to present all technical requirements as well as data and customer processes securely and technically flawlessly. Due to our modular development method, we can quickly and cost-effectively implement the desired IT processes according to your individual requirements.

PRODATA takes over the complete operation including all technical and communicative services, which are necessary for a lively customer loyalty system.

We regularly compile detailed statistics on your customers and individual activities. Our controlling also records the efficiency and quality of the various activities in the club. So you can be sure to always be on course. Of course, we will also assist you in the optimisation and further development of your customer loyalty system.

Trust in the experience of 29 years and over 1000 successful projects.

You can look forward to innovative ideas and their first-class implementation. You are in the best of hands at PRODATA. Get off to a successful start with us!

We can proudly look back on a multitude of successful projects.

Your direct contact

Adress

PRODATA GmbH
Kriegsstraße 236
76135 Karlsruhe