INCENTIVE SYSTEMS – CONCEPTION, SOFTWARE + FULL SERVICE
Retain your employees and present yourself as an attractive employer.
Incentive can be translated most aptly with incentive or stimulus, but in a broader sense also with motivation, impulse or reward. In “business German”, incentive stands for measures, benefits or gifts designed to increase employee motivation.
The idea behind incentive systems is also employee retention and their loyalty to the company. Thus, incentives can also contribute to strengthening the employer brand (keyword: employer branding).
Incentives play a particularly important role in the field sales force to motivate salespeople to conclude more deals. Incentives can also be used to reward and motivate particularly successful employees or even entire teams.
To be effective, however, they must be exceptions and not the rule. It is therefore crucial to obtain detailed information about the advantages and disadvantages of the various possibilities for employee incentives in order to find an appropriate solution.
WHAT DO YOU WANT TO ACHIEVE?
Possible goals for your incentive system
Let us show you how you can benefit too, call us at 0721-98171-333 or send us an e-mail at sales@prodata.de
WHAT MAKES AN INCENTIVE PROGRAM SUCCESSFUL?
For the success of your incentive program it is crucial which condition you attach to the grant. Clarify at the outset which goals you want to achieve with the incentive. However, this also means that some people will benefit from the incentive in question. Others will not.
Incentives that are distributed according to the “same for all” method do not reach the employees who are in your focus specifically enough. On top of that, you are throwing a lot of money out the window with this watering can method.
Realisable effects
With the selection of the incentive you control which further effects you achieve. For example, an event as an incentive for a successful project team can further strengthen cooperation, networking and team cohesion. With appropriately selected restaurant vouchers, on the other hand, you contribute to the health of your employees.
- Experience that your top performers will not forget so quickly
- Creation of networks of relationships between service providers
- Know-how transfer during the incentive at a high level
- Strengthening the bond to the company and additional commitment
- improvement of well-being, fitness and health
Incentive vouchers
The incentive voucher is one of the most popular forms of incentive. It is used less often as an effective incentive for performance in advance and fulfils its purpose more as a reward for special commitment and achieved success. However, the expectation of the incentive recipient to receive a voucher again if he or she once again achieves outstanding performance nevertheless creates a valuable and usable incentive for the future.
Conclusion: If an incentive system is successful, it can contribute massively to the economic goals of your company.
Three steps to success
PRODATA accompanies you methodically experienced through the processes and takes over all essential tasks as well as the setup and operation of all systems and processes in your interest. The steps to successful customer retention are as follows:
Step 1 - Strategy & Conception
At the beginning, we work together to develop a holistic strategy, taking this into account, a concept for a customer loyalty system is then created. It is determined which goals are to be achieved, e.g. customer loyalty, increase in sales, increase in frequency, exclusive product sales, increase in turnover or increase in customer satisfaction.
Based on this, the advantage elements and services of the customer loyalty system are determined. The same applies to the target groups or sub-target groups.
The aim of the conception is to successfully combine your and the customer’s wishes within a concept. Based on these goals and requirements, we plan your customer loyalty system professionally in every detail. The result is a finished concept template that contains all strategic, operational, communicative and technical as well as the essential economic facts.
Step 2 - Implementation
Once the conceptual specifications for your customer loyalty system have been defined (either by you as your own contribution or by PRODATA), our experienced project managers and technicians will implement the contents for you. We take over the complete handling and setup of all systems, websites, processes and databases as well as the coordination with third parties.
For the administration of the necessary data and programs, we have access to the latest information and communication technologies as well as a high-performance server architecture with individually programmed applications, mobile apps and databases. This enables us to present all technical requirements as well as data and customer processes securely and technically flawlessly. Due to our modular development method, we can quickly and cost-effectively implement the desired IT processes according to your individual requirements.
Step 3 - Operation, reporting and further development
PRODATA takes over the complete operation including all technical and communicative services, which are necessary for a lively customer loyalty system.
We regularly compile detailed statistics on your customers and individual activities. Our controlling also records the efficiency and quality of the various activities in the club. So you can be sure to always be on course. Of course, we will also assist you in the optimisation and further development of your customer loyalty system.
Trust in the experience of 29 years and over 1000 successful projects.
You can look forward to innovative ideas and their first-class implementation. You are in the best of hands at PRODATA. Get off to a successful start with us!
